The Communication Ideal
Thursday, November 20th, 2008 Posted in 7th Mass Media, Advertising, Books, Broadcast, Convergence, Culture, Darwin, Economics, Engagement Education, Engagement Marketing, Engagement Mobile, Engagement Research, Ethics, Generation C, Law, Marketing, Mobile, Music, Networks, Participation, Society, Strategy, Television, Trends, Web/Tech | 1 Comment »I met Jonathan MacDonald whilst working on the launch of Blyk last year. You might say it was love at first sight. I can remember on one occassion a particuarly charged group meeting, with J-Mac sitting on my shoulder egging me ...
How social analytics benefits consumers
Friday, November 7th, 2008 Posted in 7th Mass Media, Advertising, Economics, Marketing, Media, Mobile, Networks, Science, Social Networks, Strategy, Trends, Web/Tech | No Comments »[caption id="attachment_793" align="alignnone" width="300" caption="The complexity and beauty of social network theory"][/caption] Using new social tools, consumers can decide, what information they want to reveal to the advertisers and what to keep private. For marketers and advertisers, this is a unique ...
Advertising Furniture - Business models and Collapse
Sunday, October 12th, 2008 Posted in Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Research, Generation C, Marketing, Media, Networks, Participation, Philosophy, Quotes, Strategy | No Comments »In my presentations I ask people what is advertising? They describe all the furniture of advertising, you know 60 sec. spots, billboards, double page spreads etc. Right now I am reading Jeffrey Sachs - Commonwealth. Economics for a crowded planet Fascinating - ...
The True Promise of the Mobile Society - Access, Communication & Business
Friday, October 3rd, 2008 Posted in 7th Mass Media, Convergence, Culture, Darwin, Distribution, Economics, Engagement Mobile, Ethics, Generation C, Government & Politics, Marketing, Media, Mobile, Networks, Retail, Social Networks, Society, Trends | No Comments »I am speaking at an event in Slovenia in November and I was asked to write something about my presentation. I thought it was worth sharing It is often said that that what works in one country, does not work in ...
The anthropology of YouTube [2]
Sunday, August 3rd, 2008 Posted in Advertising, Convergence, Culture, Engagement Marketing, Generation C, Media, Networks, Participation, Philosophy, Social Networks, Society, Trends, Web/Tech | 1 Comment »last night I went and had a good dig into the blog led by Dr. Michael Wesch I was intrigued initially by his amazing films first sparked by The machine is Us/ing us In a section of his presentation to the Library ...
The anthropology of YouTube
Friday, August 1st, 2008 Posted in Convergence, Culture, Engagement Marketing, Film, Generation C, Networks, Participation, Philosophy, Social Networks, Society, Trends, Web/Tech | No Comments »Dave Cushman wrote a very engaging piece The great disruption of social networks reaches its tipping point which accompanies this very well.
The link economy vs. the content economy
Wednesday, July 30th, 2008 Posted in Advertising, Convergence, Darwin, Economics, Networks, Social Networks, Society, Trends | No Comments »Some interesting thoughts from The imperatives of the link economy 1. All content must be transparent: open on the web with permanent links so it can receive links. It?s not content until it?s linked. 2. The recipient of links is the party ...
Festival - technology and We Media aka social networking
Tuesday, July 29th, 2008 Posted in 7th Mass Media, Advertising, Convergence, Culture, Engagement Marketing, Ethics, Generation C, Mobile, Networks, Participation, Philosophy, Quotes, Social Networks, Society, Trends | No Comments »I am in the process of reading John Thackara's book In the Bubble He writes Throughout the modern age we have subordinated the interests of people to those of technology, an approach that has led to the unthinkable destruction of traditional cultures ...
The LA Fire Department using Twitter
Saturday, July 26th, 2008 Posted in Darwin, Mobile, Networks, Participation, Social Networks, Society, Trends, Web/Tech | 6 Comments »The city fire department is on the cutting edge of Web 2.0, the new wave of innovation that has moved the internet away from the static screen and helped turn it into a dynamic, world-wide community. Exhibit A for the ...
The miracle of Hudson Street
Friday, June 27th, 2008 Posted in Culture, Engagement Marketing, Networks, Participation, Social Networks, Society, Sociology, Strategy | No Comments »A piece of elegiac and beautiful writing from Malcolm Gladwell - though there is a point to its inclusion on CDB the title is called Designs for Working In the early nineteen-sixties, Jane Jacobs lived on Hudson ...
