The web is not the Internet
Wednesday, March 30th, 2005 TV News in a Postmodern World - Beyond the World Wide Web. Stuff I liked: People do not demand messages. The internet becomes powerful when it can truly deliver1). Need to know2). Need to buyAnd of course this becomes ever ... Ratings:
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Posted in: Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Generation C, Media, Networks, Participation, Social Networks, Society, Strategy, Web/Tech
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Posted in: Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Generation C, Media, Networks, Participation, Social Networks, Society, Strategy, Web/Tech
Clear channel to webcast music programs
Tuesday, March 29th, 2005From AdAgeAs competition from iPods, cable music networks, satellite radio and online music services intensifies, Clear Channel Radio is launching a weekly Web-based video program featuring live in-studio performances. Similar to MTV's Unplugged, Clear Channel will stream the program, called ... Ratings: (No Ratings Yet)
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Posted in: Convergence, Darwin, Distribution, Economics, Generation C, Marketing, Media, Social Networks, Statistics, Strategy, Trends, Web/Tech
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Posted in: Convergence, Darwin, Distribution, Economics, Generation C, Marketing, Media, Social Networks, Statistics, Strategy, Trends, Web/Tech
Word of mouth the new black
Thursday, March 24th, 2005Just hot from my Inbox, and curiously relevant as SMLXL is currently working on a project relating specifically to customer advocacy and the importance of word of mouth. Peer Pleasure: Teens ConnectAccording to comScore Media Metrix, more than ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Convergence, Culture, Engagement Marketing, Engagement Research, Engagement Sciences, Generation C, Marketing, Media, Networks, Participation, Philosophy, Social Networks, Society, Statistics, Trends, Web/Tech, Weblogs
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Posted in: 7th Mass Media, Convergence, Culture, Engagement Marketing, Engagement Research, Engagement Sciences, Generation C, Marketing, Media, Networks, Participation, Philosophy, Social Networks, Society, Statistics, Trends, Web/Tech, Weblogs
Nobody is as clever as everybody
Friday, March 18th, 2005 My co-author and friend Tomi Ahonen gave me an article from the economist yesterday called The future of innovation. The rise of the creative consumerThe article discusses how online communities are engaging with a whole ... Ratings: (No Ratings Yet)
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Posted in: Culture, Darwin, Economics, Engagement Marketing, Engagement Research, Engagement Sciences, Participation, Philosophy, Social Networks, Strategy, Trends, Web/Tech
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Posted in: Culture, Darwin, Economics, Engagement Marketing, Engagement Research, Engagement Sciences, Participation, Philosophy, Social Networks, Strategy, Trends, Web/Tech
Building a brand through a community
Thursday, March 17th, 2005My good friend Adriana at the Big Blog Company flipped a link over to me today about building a brand via a blog and a community, which I wished we could have shoehorned into our book ... Ratings: (No Ratings Yet)
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Posted in: Advertising, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Ethics, Generation C, Marketing, Media, Networks, Participation, Philosophy, Social Networks, Society, Trends, Web/Tech
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Posted in: Advertising, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Ethics, Generation C, Marketing, Media, Networks, Participation, Philosophy, Social Networks, Society, Trends, Web/Tech
TiVo the anticable
Tuesday, February 22nd, 2005Big thinking over at Buzz machine on what to do with TiVo Buzz machineMore important, follow the Apple example and sell community (by making it, as Om suggests, an exclusive club): Aggregate the opinions and recommendations, the links and behavior, ... Ratings: (No Ratings Yet)
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Posted in: Broadcast, Convergence, Culture, Darwin, Economics, Engagement Marketing, Marketing, Media, Social Networks, Strategy, Trends, Web/Tech
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Posted in: Broadcast, Convergence, Culture, Darwin, Economics, Engagement Marketing, Marketing, Media, Social Networks, Strategy, Trends, Web/Tech
Disintermediate, Disintermediate
Tuesday, February 22nd, 2005 We all remember Dr Who right? And his never-ending batttle with those darstardly Daleks - hell bent on ruling the world. The Daleks would whizz around screaming at high pitch, "exterminate exterminate" - but for todays businesses the word ... Ratings: (No Ratings Yet)
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Posted in: Convergence, Darwin, Distribution, Economics, Retail, Statistics, Strategy, Trends, Web/Tech
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Posted in: Convergence, Darwin, Distribution, Economics, Retail, Statistics, Strategy, Trends, Web/Tech
Communities Dominate Brands
Tuesday, February 8th, 2005 Communities Dominate Brands Business and marketing challenges for the 21st century Tomi T Ahonen and Alan Moore (about 250 pages, hardcover, Futuretext Ltd, March 2005) Communities Dominate Brands: Business and marketing challenges for the 21st century is a book about ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Advertising, Books, Broadcast, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Research, Ethics, Events, Gaming, Generation C, iPTV, Law, Marketing, Media, Messaging, Mobile, Music, Networks, News, Newspapers, Participation, Philosophy, Quotes, Retail, Social Networks, Society, Sociology, Strategy, Travel, Trends, Virtual Worlds, Web/Tech, Weblogs
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Posted in: 7th Mass Media, Advertising, Books, Broadcast, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Research, Ethics, Events, Gaming, Generation C, iPTV, Law, Marketing, Media, Messaging, Mobile, Music, Networks, News, Newspapers, Participation, Philosophy, Quotes, Retail, Social Networks, Society, Sociology, Strategy, Travel, Trends, Virtual Worlds, Web/Tech, Weblogs
TV advertising the silent movies of the 21st Century?
Thursday, January 27th, 2005Simon Walden provides some interesting statistics on TV advertising, in his post If there's no ads they'll make you pay another way Quoting an article from the LA Timesstudies have shown that at least 70% of today's ... Ratings: (No Ratings Yet)
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Posted in: Advertising, Broadcast, Convergence, Darwin, Economics, Engagement Marketing, Engagement Research, Media, Philosophy, Statistics, Strategy, Trends, Web/Tech
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Posted in: Advertising, Broadcast, Convergence, Darwin, Economics, Engagement Marketing, Engagement Research, Media, Philosophy, Statistics, Strategy, Trends, Web/Tech
Web browser Firefox grows via socially networked media
Thursday, January 20th, 2005Mediapost talks about the increasing use and spread of the web browser Firefox. Developed by a non-for-profit organisation Mozilla. The browser has been downloaded for use 19 million times so far. And according to the Firefox website has happened in ... Ratings: (No Ratings Yet)
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Posted in: Advertising, Convergence, Culture, Darwin, Engagement Marketing, Generation C, Marketing, Media, Networks, Participation, Social Networks, Society, Trends, Web/Tech
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Posted in: Advertising, Convergence, Culture, Darwin, Engagement Marketing, Generation C, Marketing, Media, Networks, Participation, Social Networks, Society, Trends, Web/Tech
Listen to Alan at SXSW
