An open conversation with General Motors
Wednesday, February 23rd, 2005Neville Hobson has a relevant and timely post on his blog. A conversation with Michael Wiley, Director New Media at GM. This caught our eye at SMLXL since we mention Bob Lutz Vice Chairman at General Motors - ... Ratings:
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Posted in: Convergence, Culture, Engagement Marketing, Ethics, Generation C, Marketing, Media, Participation, Social Networks, Society, Trends, Weblogs
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Posted in: Convergence, Culture, Engagement Marketing, Ethics, Generation C, Marketing, Media, Participation, Social Networks, Society, Trends, Weblogs
TiVo the anticable
Tuesday, February 22nd, 2005Big thinking over at Buzz machine on what to do with TiVo Buzz machineMore important, follow the Apple example and sell community (by making it, as Om suggests, an exclusive club): Aggregate the opinions and recommendations, the links and behavior, ... Ratings: (No Ratings Yet)
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Posted in: Broadcast, Convergence, Culture, Darwin, Economics, Engagement Marketing, Marketing, Media, Social Networks, Strategy, Trends, Web/Tech
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Posted in: Broadcast, Convergence, Culture, Darwin, Economics, Engagement Marketing, Marketing, Media, Social Networks, Strategy, Trends, Web/Tech
Disintermediate, Disintermediate
Tuesday, February 22nd, 2005 We all remember Dr Who right? And his never-ending batttle with those darstardly Daleks - hell bent on ruling the world. The Daleks would whizz around screaming at high pitch, "exterminate exterminate" - but for todays businesses the word ... Ratings: (No Ratings Yet)
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Posted in: Convergence, Darwin, Distribution, Economics, Retail, Statistics, Strategy, Trends, Web/Tech
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Posted in: Convergence, Darwin, Distribution, Economics, Retail, Statistics, Strategy, Trends, Web/Tech
Its politics, big business and big media. But not as we know it
Tuesday, February 22nd, 2005Iain Duncan Smith's article in the Guardian on Saturday made for some interesting readingFor decades the national conversation in most western countries has been directed by a few talking heads. Newspapers play important roles but all ... Ratings: (No Ratings Yet)
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Posted in: Citizen journalism, Convergence, Culture, Darwin, Engagement Politics, Ethics, Media, Networks, Newspapers, Participation, Social Networks, Society, Trends, Weblogs
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Posted in: Citizen journalism, Convergence, Culture, Darwin, Engagement Politics, Ethics, Media, Networks, Newspapers, Participation, Social Networks, Society, Trends, Weblogs
Communities Dominate Brands
Tuesday, February 8th, 2005 Communities Dominate Brands Business and marketing challenges for the 21st century Tomi T Ahonen and Alan Moore (about 250 pages, hardcover, Futuretext Ltd, March 2005) Communities Dominate Brands: Business and marketing challenges for the 21st century is a book about ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Advertising, Books, Broadcast, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Research, Ethics, Events, Gaming, Generation C, iPTV, Law, Marketing, Media, Messaging, Mobile, Music, Networks, News, Newspapers, Participation, Philosophy, Quotes, Retail, Social Networks, Society, Sociology, Strategy, Travel, Trends, Virtual Worlds, Web/Tech, Weblogs
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Posted in: 7th Mass Media, Advertising, Books, Broadcast, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Research, Ethics, Events, Gaming, Generation C, iPTV, Law, Marketing, Media, Messaging, Mobile, Music, Networks, News, Newspapers, Participation, Philosophy, Quotes, Retail, Social Networks, Society, Sociology, Strategy, Travel, Trends, Virtual Worlds, Web/Tech, Weblogs
Corporate America on the rack
Monday, February 7th, 2005Reported in the Financial Times February 7 2005 Verizon is taken to court in a civil class action - which signals to large corporations - that the customer is clearly in the driving seat. The FT reportsthe lawsuit against Verizon ... Ratings: (No Ratings Yet)
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Posted in: Convergence, Culture, Darwin, Engagement Marketing, Generation C, Marketing, Media, Networks, Social Networks, Strategy, Trends, Weblogs
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Posted in: Convergence, Culture, Darwin, Engagement Marketing, Generation C, Marketing, Media, Networks, Social Networks, Strategy, Trends, Weblogs
The vanishing mass market
Thursday, January 27th, 2005 Definitely worth a read, if you have not read it already. The vanishing mass marketNew technology. Product proliferation. Fragmented media. Get ready: It's a whole new world. Ratings: (No Ratings Yet)
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Posted in: Advertising, Convergence, Darwin, Engagement Marketing, Engagement Research, Marketing, Media, Strategy, Trends
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Posted in: Advertising, Convergence, Darwin, Engagement Marketing, Engagement Research, Marketing, Media, Strategy, Trends
TV advertising the silent movies of the 21st Century?
Thursday, January 27th, 2005Simon Walden provides some interesting statistics on TV advertising, in his post If there's no ads they'll make you pay another way Quoting an article from the LA Timesstudies have shown that at least 70% of today's ... Ratings: (No Ratings Yet)
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Posted in: Advertising, Broadcast, Convergence, Darwin, Economics, Engagement Marketing, Engagement Research, Media, Philosophy, Statistics, Strategy, Trends, Web/Tech
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Posted in: Advertising, Broadcast, Convergence, Darwin, Economics, Engagement Marketing, Engagement Research, Media, Philosophy, Statistics, Strategy, Trends, Web/Tech
Web browser Firefox grows via socially networked media
Thursday, January 20th, 2005Mediapost talks about the increasing use and spread of the web browser Firefox. Developed by a non-for-profit organisation Mozilla. The browser has been downloaded for use 19 million times so far. And according to the Firefox website has happened in ... Ratings: (No Ratings Yet)
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Posted in: Advertising, Convergence, Culture, Darwin, Engagement Marketing, Generation C, Marketing, Media, Networks, Participation, Social Networks, Society, Trends, Web/Tech
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Posted in: Advertising, Convergence, Culture, Darwin, Engagement Marketing, Generation C, Marketing, Media, Networks, Participation, Social Networks, Society, Trends, Web/Tech
Changing behaviour
Tuesday, January 18th, 2005From the big blog company - a smart bit of thinkingTell me and I forget. Show me and I remember. Involve me and I understand Big Blog company is talking about blogging, though I think ... Ratings: (No Ratings Yet)
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Posted in: Advertising, Engagement Marketing, Participation, Philosophy, Quotes, Strategy, Trends
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Posted in: Advertising, Engagement Marketing, Participation, Philosophy, Quotes, Strategy, Trends
Listen to Alan at SXSW
