Today brands are defined by communities
Monday, September 4th, 2006Nice mention of our book by Guardian journalist Vic KeeganIt just doesn't pay to be a loyal customerVic talks about the experience of being badly treated by a mobile operator. He says...It is worth mentioning all this - ... Ratings:
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Posted in: Darwin, Engagement Civil Society, Engagement Education, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Politics, Engagement Research, Ethics, Generation C, Government & Politics, Marketing, Media, Mobile, Music, Newspapers, Participation, Society, Strategy, Television, Trends, Weblogs
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Posted in: Darwin, Engagement Civil Society, Engagement Education, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Politics, Engagement Research, Ethics, Generation C, Government & Politics, Marketing, Media, Mobile, Music, Newspapers, Participation, Society, Strategy, Television, Trends, Weblogs
Creating culture out of the call centre
Monday, September 4th, 2006We are all aware that the world is now flat, that outsourcing is changing organisational structure and core strategy.We know that India provides as many as 350,000 people to service companies around the globe.In Hi, its Bollywood callingWe ... Ratings: (No Ratings Yet)
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Posted in: Books, Convergence, Culture, Film, Humour, Music, Society, Television, Trends
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Posted in: Books, Convergence, Culture, Film, Humour, Music, Society, Television, Trends
Contextual content redefines the advertising industry
Tuesday, August 29th, 2006Google and ebay from alliance to tailor ads to every customerWas the headline in the Guardian today.Don't tell me broadcasting is not in trouble! Its business model - defunct and obsoleteAnd I wonder if YouTube will not one-day ... Ratings: (No Ratings Yet)
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Posted in: Advertising, Broadcast, Darwin, Distribution, Economics, Engagement Marketing, Engagement Research, Generation C, Link Economy, Marketing, Media, Mobile, News, Search Econmics, Strategy, Television, Trends, Web/Tech
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Posted in: Advertising, Broadcast, Darwin, Distribution, Economics, Engagement Marketing, Engagement Research, Generation C, Link Economy, Marketing, Media, Mobile, News, Search Econmics, Strategy, Television, Trends, Web/Tech
End of the mass media belle epoque
Monday, August 7th, 2006Mirror titles may be sold as ad revenues tumble + McKinsey Study Predicts Continuing Decline in TV Selling PowerMcKinsey & Co. is telling a host of major marketers that by 2010, traditional TV advertising will ... Ratings: (No Ratings Yet)
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Posted in: Advertising, Broadcast, Darwin, Economics, Marketing, Media, News, Statistics, Strategy, Television, Trends
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Posted in: Advertising, Broadcast, Darwin, Economics, Marketing, Media, News, Statistics, Strategy, Television, Trends
The broadband Wars
Wednesday, July 26th, 2006TalkTalk finds free broadband response overwhelmingCarphone Warehouse has been overwhelmed by the demand for its "free" broadband offer from TalkTalk which has signed up 340,000 customers in eight weeks, twice the company's forecast. Chief executive Charles Dunstone admitted ... Ratings: (No Ratings Yet)
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Posted in: Convergence, Darwin, Distribution, Economics, Marketing, Media, News, Strategy, Television, Trends, Web/Tech
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Posted in: Convergence, Darwin, Distribution, Economics, Marketing, Media, News, Strategy, Television, Trends, Web/Tech
BT goes to Hollywood with universal deal
Tuesday, July 25th, 2006BT's television arm, BT Vision, is set to unveil a groundbreaking deal with leading Hollywood studio Universal films. It will allow the telecoms company to make Universal's films available over its new TV service when it launches later this ... Ratings: (No Ratings Yet)
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Posted in: Convergence, Darwin, Distribution, Economics, Law, Media, News, Society, Strategy, Television, Trends, Web/Tech
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Posted in: Convergence, Darwin, Distribution, Economics, Law, Media, News, Society, Strategy, Television, Trends, Web/Tech
The end of TV as we know it. Social networking comes to television
Wednesday, July 19th, 2006From TV weekWeb Forging New Genre: Sites' Online Dating Shows Incorporate Social Networks, Reality ElementsInternet gurus, who already have helped transform television viewing habits by offering interactive and on-demand programs online, are poised to unleash their next challenge ... Ratings: (No Ratings Yet)
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Posted in: Convergence, Culture, Engagement Marketing, Generation C, Media, Networks, Social Networks, Society, Strategy, Television, Trends, Web/Tech
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Posted in: Convergence, Culture, Engagement Marketing, Generation C, Media, Networks, Social Networks, Society, Strategy, Television, Trends, Web/Tech
Television cannot deliver a digital society
Wednesday, July 19th, 2006BSkyB launches a package this week of broadband and on-demand TV programming - but the competition will be fierceIn our book we discuss the issues and implications for broadcasters living in a digital world. Now the conversations has spilled ... Ratings: (No Ratings Yet)
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Posted in: Convergence, Culture, Darwin, Distribution, Economics, Generation C, Government & Politics, iPTV, Media, Society, Strategy, Television, Trends, Web/Tech
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Posted in: Convergence, Culture, Darwin, Distribution, Economics, Generation C, Government & Politics, iPTV, Media, Society, Strategy, Television, Trends, Web/Tech
YouTube hits 100m video views per day
Tuesday, July 18th, 2006Internet video site YouTube has said its users are now watching more than 100 million videos per day.YouTube is the leading net video download site in the US, with 29% of the country's multimedia market, according to traffic monitor ... Ratings: (No Ratings Yet)
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Posted in: Broadcast, Convergence, Culture, Engagement Civil Society, Film, Generation C, Identity, Media, News, Participation, Society, Television, Trends, Web/Tech
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Posted in: Broadcast, Convergence, Culture, Engagement Civil Society, Film, Generation C, Identity, Media, News, Participation, Society, Television, Trends, Web/Tech
ITV caught in the gales of creative destruction
Monday, July 17th, 2006TV's share price has dropped further today, after slipping below £1 towards the end of trading yesterday, heightening speculation that the tipping point for another takeover bid has been reached.The broadcaster's share price was 97p at 4.20pm today, down ... Ratings: (No Ratings Yet)
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Posted in: Broadcast, Convergence, Darwin, Distribution, Economics, Government & Politics, Media, Society, Strategy, Television, Trends, Web/Tech
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Posted in: Broadcast, Convergence, Darwin, Distribution, Economics, Government & Politics, Media, Society, Strategy, Television, Trends, Web/Tech
Listen to Alan at SXSW
