Who owns the wisdom of the crowd?
Saturday, January 28th, 2006 Posted in 7th Mass Media, Advertising, Broadcast, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Organisations, Engagement Politics, Ethics, Generation C, Government & Politics, Law, Marketing, Media, Music, Newspapers, Participation, Philosophy, Politics, Social Networks, Society, Strategy, Trends, Web/Tech, Weblogs | Comments OffI stumbled upon this post Who owns the wisdom of the crowd? by Jeff Jarvis who quotes Yochai Benkler A whole set of other behaviors that have grown up in the household, in friendships, in communities, the ...
How news media could and should change
Saturday, January 28th, 2006 Posted in Advertising, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Research, Generation C, Media, News, Newspapers, Quotes, Society, Strategy, Trends, Web/Tech, Weblogs | Comments OffRobin Good posting on his most excellent blog says about Julian Gallo A very talented journalism Professor from Argentina, has recently written an interesting article about how the trade should take full advantage of the direct publishing ...
Newspapers must reinvent themselves
Thursday, January 26th, 2006 Posted in Advertising, Broadcast, Convergence, Culture, Darwin, Economics, Media, Newspapers, Quotes, Society, Strategy, Trends, Web/Tech | Comments OffBye-bye, newspapers. If you're reading this on thin paper that folds and crinkles, has many other things on oversized pages and gets ink on your fingers, then you are helping stem the decline of an endangered species. Sorry to say ...
More reviews of Communities Dominate Brands
Tuesday, January 24th, 2006 Posted in 7th Mass Media, Administrative, Advertising, Books, Broadcast, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Education, Engagement Civil Society, Engagement Education, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Politics, Engagement Research, Engagement Sciences, Ethics, Events, Film, Gaming, Generation C, Government & Politics, Humour, Law, Marketing, Media, Messaging, Mobile, Music, Networks, News, Newspapers, Participation, Philosophy, Politics, Quotes, Retail, Science, Social Networks, Society, Sociology, Statistics, Strategy, Travel, Trends, Virtual Worlds, Web/Tech, Weblogs, iPTV | Comments OffIn a connected world, communities hold great power, and not just via hyperlink analysis on the Web. The groundbreaking book "Communities Dominate Brands" provides a truly realistic glimpse into the way communities have affected the way we market. Communities ...
What have Ricky Gervais, Chris Moyles and three french maids have in common?
Monday, January 23rd, 2006 Posted in Culture, Darwin, Distribution, Engagement Marketing, Marketing, Media, Music, Statistics, Strategy, Trends, Web/Tech | Comments OffWell according to the Guardian they were top of the iTunes podcast chart last week. In less than two years podcasting has gone from the periphery of the internet to a mainstream digital platform, exploited by newspapers, broadcasters and amateur ...
Its more fun to join in
Monday, January 23rd, 2006 Posted in Advertising, Culture, Engagement Marketing, Marketing, Participation, Strategy, Trends | Comments OffFront page of the Media Guardian today Christian's mission Christian O'Connell, Virgin Radio's high-profile breakfast show signing who made his debut this morning, has been enjoying a spell of gardening leave and lie-ins since leaving his previous berth at ...
Quote of the day
Sunday, January 22nd, 2006 Posted in Engagement Marketing, Humour, Marketing, Participation, Philosophy, Quotes, Strategy | Comments Off"don't underestimate fun - engagement has a demonstrable ROI" via Plastic bag
Google and mobile
Friday, January 13th, 2006 Posted in 7th Mass Media, Advertising, Broadcast, Darwin, Distribution, Economics, Generation C, Marketing, Media, Mobile, Strategy, Trends | 1 Comment »google goes a little more mobile via Simon Waldman The whole mobile internet thing has kind of left me behind. Despite the hype, too many things are just too hard to find, too hard to use, or just well - ...
My space - Why relationships beat controlled distribution
Friday, January 13th, 2006 Posted in Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Film, Generation C, Marketing, Media, Participation, Social Networks, Strategy, Trends, Web/Tech | Comments OffNews Corporation will start offering video downloads on its recently acquired myspace.com as it focuses on creating "more content and better content," said the chief executive, Rupert Murdoch. Speaking at a technology and media conference in Arizona, Mr Murdoch described ...
MTV, Microsoft band together for music service
Saturday, January 7th, 2006 Posted in Convergence, Culture, Darwin, Distribution, Economics, Engagement Research, Generation C, Marketing, Music, Participation, Strategy, Trends, Web/Tech | 1 Comment »After promising to launch a digital music service for several years, MTV said Tuesday that it is close to releasing an online music mart that will throw it into competition with iTunes and Napster. Although offering few details, the ...
