Archive for the ‘Statistics’ Category

Nomadic Generation C in the space of information flows

Friday, April 11th, 2008In our book - we writeThe changing of customers habits and behaviours wrought by technology means the old ways just do not work anymore. The crisis of many businesses is the crisis of meaning. Leadership for brands and businesses will ...

Making data free is economic sense

Wednesday, April 9th, 2008We seem to have a theme going on about data and its various uses at the moment.I spotted this recentlyTwo years ago, we launched our Free Our Data campaign on an act of faith. ...

Power Play on the Global Stage

Saturday, April 5th, 2008 The way that consumer power is shifting across the globe is going to significantly affect the way that brands maintain ‘relationships’ with their customers. The impact of new economic global powerhouses, coupled with the empowerment of ‘digitally fluent’ consumers means ...

How consumer conversation will change business using Social Marketing Intelligence

Tuesday, April 1st, 2008 Prive Waterhouse Coopers have published a report How consumer conversation will change businessOne consumer voice can morph into a community in minutes. Are you listening?They say - The speed and scale of consumer conversations can redirect entire markets - ...

That’s entertainment – 25% made by you by 2012

Wednesday, December 5th, 2007Combining views from industry leading figures with Nokia's own research from its 900 million consumers around the world, Nokia has constructed a global picture of what it believes entertainment will look like over the next five ...

Banner Ads – The Ghost in the Machine

Tuesday, December 4th, 2007I met up with Dave Cushman today from Faster Future blog spot and we had one of our familiar chats about media, traditional media, digital media, mobile and advertising.We talked about how do advertisers create value in a networked world ...

An open letter to Steve Ballmer

Saturday, October 6th, 2007Steve Ballmer left a note on our blog about Social Networking.Its a fad like hot pants and BellbottomsSo I thought I would take my comment and post it because there seems perhaps to be some misunderstanding.Dear ...

Japan an advanced mobile marketing and communications ecology

Friday, October 5th, 2007Its all going gangbusters in Japan from Why mobile Japan leads the worldA combination of an urban lifestyle and infrastructure advantages mean that the fixed internet is being left behind by the mobile, claims the Guardian.Books on mobile, ...

The demise of broadcasting revenue?

Monday, October 1st, 2007Google makes more profit in the UK than ITV and C4 combined.Makes you think doesn't it.

The Wealth of Nations vs. The Wealth of Networks

Sunday, September 2nd, 2007Capitalism brought us energy, light, water and sanitation etc., it released us from natures hegemony over us.But the sad thing is that the industrial revolution, mass media and mass consumption mean't that companies in the end were not really developing ...

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