The Indy disconnects
Thursday, July 14th, 2005A hat tip from Simon Waldman and a rant over at perfect.co.uk over the redesign of the Independent siteSo what do you do? Start allowing access to your archive of content, so when people link ... Ratings:
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Posted in: Convergence, Culture, Media, Newspapers, Social Networks, Trends, Web/Tech
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Posted in: Convergence, Culture, Media, Newspapers, Social Networks, Trends, Web/Tech
What gets measured gets made Part 2
Monday, June 27th, 2005Brian Jacobs originally wrote a whitepaper for SMLXL on metrics and I am glad to say we are still discussing and working on this thorny topic. You can read the first part here and in conversations I have been ... Ratings: (No Ratings Yet)
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Posted in: Advertising, Convergence, Economics, Marketing, Media, Social Networks, Society, Trends, Web/Tech
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Posted in: Advertising, Convergence, Economics, Marketing, Media, Social Networks, Society, Trends, Web/Tech
Breaking down the division between community and commerce
Wednesday, June 22nd, 2005the Economist in an article celebrating ebays 10 year anniversaryThe commercial opportunities presented by an expanding global web seem almost limitless. But the pace of change is rapid, and so is the ferocity of competition. To succeed, firms need ... Ratings: (No Ratings Yet)
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Posted in: Advertising, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Ethics, Generation C, Marketing, Media, Networks, Participation, Philosophy, Social Networks, Society, Trends, Web/Tech
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Posted in: Advertising, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Ethics, Generation C, Marketing, Media, Networks, Participation, Philosophy, Social Networks, Society, Trends, Web/Tech
Communities take control
Friday, June 17th, 2005A great post by Mike Butcher over at Net Imperative which resonates with the themes and ideas of our book. Mike saysSimon Waldman, head of Guardian Unlimited, says modern media consumers want to create, control and challenge traditional ... Ratings: (No Ratings Yet)
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Posted in: Advertising, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Research, Ethics, Generation C, Marketing, Networks, Participation, Philosophy, Social Networks, Society, Strategy, Trends, Web/Tech
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Posted in: Advertising, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Research, Ethics, Generation C, Marketing, Networks, Participation, Philosophy, Social Networks, Society, Strategy, Trends, Web/Tech
Connected Communities the biggest change to business since the Industrial Revolution
Tuesday, June 14th, 2005 Business Week cover story: says community-power biggest change since the industrial ageFirst it was the Economist cover story in March now Business Week also runs a cover story on the digitally connected consumer, the rapidly growing community capability derived through ... Ratings: (No Ratings Yet)
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Posted in: Convergence, Culture, Darwin, Engagement Marketing, Engagement Research, Generation C, Marketing, Media, Networks, News, Participation, Quotes, Social Networks, Society, Strategy, Trends, Web/Tech
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Posted in: Convergence, Culture, Darwin, Engagement Marketing, Engagement Research, Generation C, Marketing, Media, Networks, News, Participation, Quotes, Social Networks, Society, Strategy, Trends, Web/Tech
Demographics anyone?
Wednesday, June 8th, 2005 Cory Treffiletti at mediapost posts about how media planning needs to changeSounds like communities to me... In the "old days" you focused your planning on an initial demographic target, such as men 18-24 years of age, with HHI $35k-$50k, ... Ratings: (No Ratings Yet)
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Posted in: Generation C, Marketing, Media, Networks, Participation, Philosophy, Social Networks, Society, Trends, Web/Tech
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Posted in: Generation C, Marketing, Media, Networks, Participation, Philosophy, Social Networks, Society, Trends, Web/Tech
A new media ecology
Wednesday, June 8th, 2005 I was talking at a conference yesterday at the ICA in London.Organised by In the City - the theme of the conference was ARE YOU CONTENT?The context of the event: Media industries are grappling with new opportunities - and threats ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Advertising, Broadcast, Culture, Darwin, Economics, Engagement Research, Events, Marketing, Media, Social Networks, Society, Trends, Web/Tech
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Posted in: 7th Mass Media, Advertising, Broadcast, Culture, Darwin, Economics, Engagement Research, Events, Marketing, Media, Social Networks, Society, Trends, Web/Tech
The challenge for print: co-creation
Thursday, May 26th, 2005 Renetta McCann, CEO of Publicis Groupe's Starcom MediaVest Group, warned some of the world's most senior print publishing industry executives yesterday that their future depends on adapting content for delivery via the screen. The most talked about speech of the ... Ratings: (No Ratings Yet)
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Posted in: Convergence, Darwin, Engagement Marketing, Events, Marketing, Media, Newspapers, Participation, Social Networks, Strategy, Trends, Web/Tech
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Posted in: Convergence, Darwin, Engagement Marketing, Events, Marketing, Media, Newspapers, Participation, Social Networks, Strategy, Trends, Web/Tech
whose media is it?
Wednesday, May 25th, 2005Adriana Cronin Lucas at the Big Blog Company posts about mobile operator 3's new moblogging service3, the UK's first video mobile network, announced the first mobile blogging service Its another halting step from mass media ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Convergence, Generation C, Marketing, Messaging, Participation, Social Networks, Web/Tech
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Posted in: 7th Mass Media, Convergence, Generation C, Marketing, Messaging, Participation, Social Networks, Web/Tech
Convergence leads to an participatory culture
Saturday, May 21st, 2005I met a friend of mine today in Cambridge who runs a well respected retail design company. We had been talking off and on over the past months, and was a opportune moment to catch up, even though he got ... Ratings: (No Ratings Yet)
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Posted in: Convergence, Culture, Darwin, Economics, Engagement Marketing, Engagement Mobile, Marketing, Media, Mobile, Philosophy, Social Networks, Society, Strategy, Trends, Web/Tech
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Posted in: Convergence, Culture, Darwin, Economics, Engagement Marketing, Engagement Mobile, Marketing, Media, Mobile, Philosophy, Social Networks, Society, Strategy, Trends, Web/Tech
Listen to Alan at SXSW
