Piracy thrives because it meets an unmet demand
Thursday, November 12th, 2009 The Economist writes there is growing evidence that the plethora of new services adds up to an attractive alternative to piracy for many (see article). In June a poll of Swedish users of file-sharing software found that 60% had cut back ...
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Posted in: Advertising, Convergence, Culture, Darwin, Data, Distribution, Economics, Engagement Marketing, Link Economy, Marketing, Search Econmics, Trends
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Posted in: Advertising, Convergence, Culture, Darwin, Data, Distribution, Economics, Engagement Marketing, Link Economy, Marketing, Search Econmics, Trends
SMLXL: business and communications innovation
Friday, October 2nd, 2009 I am often asked what we do @ SMLXL here's a film that provides a brief overview of the SMLXL philosophy, and some examples of the type of work and projects we have undertaken over the last few years. From Interruption ...
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657 views
Posted in: Advertising, Alan Moore Speaking, Books, Convergence, Culture, Darwin, Data, Distribution, Economics, Education, Engagement Civil Society, Engagement Education, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Politics, Engagement Research, Engagement Sciences, Ethics, Generation C, Government & Politics, Identity, Law, Link Economy, Marketing, Media, Mobile, Networks, News, Newspapers, Philosophy, Search Econmics, Social Marketing Intelligence, Social Networks, Society, Sociology, Strategy, Trends, Video, Virtual Worlds, Web/Tech
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Posted in: Advertising, Alan Moore Speaking, Books, Convergence, Culture, Darwin, Data, Distribution, Economics, Education, Engagement Civil Society, Engagement Education, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Politics, Engagement Research, Engagement Sciences, Ethics, Generation C, Government & Politics, Identity, Law, Link Economy, Marketing, Media, Mobile, Networks, News, Newspapers, Philosophy, Search Econmics, Social Marketing Intelligence, Social Networks, Society, Sociology, Strategy, Trends, Video, Virtual Worlds, Web/Tech
Figaro Social communications conference
Thursday, October 1st, 2009 Social social everywhere, but why? The Figaro Social Media conference looks like its going to be a good event, as it blends some interesting topics and issues together. Both commercial and non-commercial. The challenges of understanding how to conduct successful communications ...
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Posted in: 7th Mass Media, Advertising, Convergence, Culture, Darwin, Data, Distribution, Economics, Education, Engagement Civil Society, Engagement Education, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Politics, Engagement Research, Engagement Sciences, Ethics, Events, Gaming, Generation C, Government & Politics, Identity, Link Economy, Marketing, Media, Mobile, Networks, Participation, Search Econmics, Social Marketing Intelligence, Social Networks, Strategy, Trends, Web/Tech
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Refined social data changes everything you ever thought about marketing
Thursday, September 24th, 2009 [caption id="attachment_4447" align="aligncenter" width="482" caption="http://www.flickr.com/photos/21782644@N04/3191535692"][/caption] This is the basis for my presentation @ Monitoring Social Information In the near future wars will be fought over scarce resources; water, oil, and food. The other war that will be fought will be over data. ...
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Posted in: 7th Mass Media, Advertising, Alan Moore Speaking, Books, Convergence, Data, Economics, Engagement Research, Generation C, Identity, Law, Link Economy, Marketing, Media, Mobile, Search Econmics, Social Marketing Intelligence, Social Networks, Society, Strategy, Trends, Virtual Worlds, Web/Tech
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Posted in: 7th Mass Media, Advertising, Alan Moore Speaking, Books, Convergence, Data, Economics, Engagement Research, Generation C, Identity, Law, Link Economy, Marketing, Media, Mobile, Search Econmics, Social Marketing Intelligence, Social Networks, Society, Strategy, Trends, Virtual Worlds, Web/Tech
A reality check for augmented reality
Thursday, September 24th, 2009 After posting about mobile augmented reality here and here I came across an article in New Scientist I disagree, with the wobbly start headline, but I liked the reality check. Something that was reinforced recently by AR specialist Robert Rice, he ...
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581 views
Posted in: 7th Mass Media, Advertising, Convergence, Darwin, Data, Economics, Engagement Marketing, Engagement Mobile, Engagement Research, Ethics, Generation C, Identity, Marketing, Media, Mobile, Newspapers, Science, Search Econmics, Social Marketing Intelligence, Trends, Virtual Worlds, Web/Tech
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Monitoring the social flows of communication data
Thursday, September 17th, 2009 17th November this event takes place With the phenomenal growth of social networks, blogging, video & image-sharing and micro-blogging, Social Media Monitoring (SMM) is becoming one of the hottest areas of marketing and PR innovation. Enabling companies to listen to conversations, ...
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827 views
Posted in: 7th Mass Media, Advertising, Alan Moore Speaking, Books, Convergence, Darwin, Data, Distribution, Economics, Engagement Marketing, Engagement Mobile, Ethics, Government & Politics, Identity, Link Economy, Marketing, Media, Mobile, Networks, Search Econmics, Social Marketing Intelligence, Social Networks, Society, Strategy, Trends, Web/Tech
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Posted in: 7th Mass Media, Advertising, Alan Moore Speaking, Books, Convergence, Darwin, Data, Distribution, Economics, Engagement Marketing, Engagement Mobile, Ethics, Government & Politics, Identity, Link Economy, Marketing, Media, Mobile, Networks, Search Econmics, Social Marketing Intelligence, Social Networks, Society, Strategy, Trends, Web/Tech
The open gardens of augmented reality
Wednesday, September 16th, 2009 Recently we posted about Layar – an augmented reality mobile screen, and I know that this is a topic that is going to transform marketing and communications and how in fact we interface with the world. INTERFACE WITHOUT INTERFERENCE Is a saying ...
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878 views
Posted in: 7th Mass Media, Alan Moore Speaking, Convergence, Culture, Darwin, Data, Economics, Engagement Marketing, Engagement Mobile, Engagement Research, Generation C, Identity, Law, Link Economy, Marketing, Media, Mobile, Networks, Search Econmics, Social Marketing Intelligence, Social Networks, Society, Strategy, Trends, Web/Tech
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Posted in: 7th Mass Media, Alan Moore Speaking, Convergence, Culture, Darwin, Data, Economics, Engagement Marketing, Engagement Mobile, Engagement Research, Generation C, Identity, Law, Link Economy, Marketing, Media, Mobile, Networks, Search Econmics, Social Marketing Intelligence, Social Networks, Society, Strategy, Trends, Web/Tech
True knowledge in the semantic network
Thursday, July 30th, 2009 Rennee Blodgett writes about her recent visit to Cambridge and interviews the CEO of True Knowledge True Knowledge improves the experience of finding known facts on the Web. Think: semantic search. Their first service–the True Knowledge Answer Engine–is a major step ...
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885 views
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Creating economic value in; content, social communication and Mobility
Friday, March 27th, 2009 Was the guts of Gerd Leonhards presentation at the Nokia Siemens Transformation conference in Cologne this week. Fascinating stuff, and I was very glad that we got to shake hands and have a good chat too. Gerds argument is that the global ...
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700 views
Posted in: Broadcast, Convergence, Culture, Darwin, Data, Distribution, Economics, Engagement Civil Society, Engagement Education, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Research, Ethics, Film, Gaming, Generation C, Government & Politics, Link Economy, Marketing, Media, Mobile, Music, Networks, Newspapers, Politics, Search Econmics, Social Networks, Society, Strategy, Television, Trends, Web/Tech
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The networked society re-boots marketing
Thursday, February 26th, 2009 Recently published a new book called Social Media Marketing, that I co-authored with Brian Jacobs, Jouko Ahvenainen and Ajit Joakar. What's it all about? ‘Social Media Marketing’ is the start of a conversation about marketing communications using social media forms – ...
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Posted in: 7th Mass Media, Advertising, Books, Convergence, Culture, Data, Distribution, Economics, Engagement Marketing, Engagement Mobile, Generation C, Law, Marketing, Media, Mobile, Networks, Search Econmics, Social Marketing Intelligence, Social Networks, Trends
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