Advertising Furniture - Business models and Collapse
Sunday, October 12th, 2008 Posted in Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Research, Generation C, Marketing, Media, Networks, Participation, Philosophy, Quotes, Strategy | No Comments »In my presentations I ask people what is advertising? They describe all the furniture of advertising, you know 60 sec. spots, billboards, double page spreads etc. Right now I am reading Jeffrey Sachs - Commonwealth. Economics for a crowded planet Fascinating - ...
Power Play on the Global Stage
Saturday, April 5th, 2008 Posted in Convergence, Culture, Darwin, Economics, Government & Politics, Participation, Philosophy, Politics, Quotes, Social Networks, Society, Statistics, Strategy, Trends, Uncategorized, Web/Tech | No Comments »The way that consumer power is shifting across the globe is going to significantly affect the way that brands maintain ‘relationships’ with their customers. The impact of new economic global powerhouses, coupled with the empowerment of ‘digitally fluent’ consumers means ...
The Media wars way out west
Thursday, December 8th, 2005 Posted in Broadcast, Convergence, Darwin, Economics, Marketing, Media, Quotes, Trends, Web/Tech | Comments OffThe unbundling continues while others circle the wagons NBC is the latest to jump on the unbundled media wagon with an announcement that they, too, will be offering programs for iTunes download and viewing on the Video ...
The keys to the Kingdom are mine. How digitalisation put the ‘me’ into media
Friday, July 22nd, 2005 Posted in Advertising, Books, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Generation C, Government & Politics, Law, Marketing, Media, Mobile, Networks, Participation, Quotes, Social Networks, Society, Strategy, Trends, Web/Tech, Weblogs, iPTV | Comments OffEd Richards, Senior partner strategy & Market Development at OfCom talking at the Westminster media forum had some very interesting things to say, about the evolving nature of media and communications . Ed Richards says: The traditional means of ...
Quote of the day
Wednesday, July 13th, 2005 Posted in Convergence, Darwin, Quotes, Trends | Comments OffThe age of the conglomerate is over. Sumner Redstone Via Yahoo News
Engagement Marketing or bust
Wednesday, June 29th, 2005 Posted in Advertising, Engagement Marketing, Quotes, Trends | Comments OffI had dinner at the bigblog company HQ last night. Adriana is not only in possession of a fine mind but also a great cook! Once again my plan of retiring to bed at a reasonable hour went out the ...
Connected Communities the biggest change to business since the Industrial Revolution
Tuesday, June 14th, 2005 Posted in Convergence, Culture, Darwin, Engagement Marketing, Engagement Research, Generation C, Marketing, Media, Networks, News, Participation, Quotes, Social Networks, Society, Strategy, Trends, Web/Tech | Comments OffBusiness Week cover story: says community-power biggest change since the industrial age First it was the Economist cover story in March now Business Week also runs a cover story on the digitally connected consumer, the rapidly growing community capability derived through ...
Alan speaks to OgilvyOne in Barcelona
Sunday, May 15th, 2005 Posted in 7th Mass Media, Advertising, Books, Broadcast, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Mobile, Events, Gaming, Generation C, Marketing, Media, Mobile, Music, Networks, News, Newspapers, Participation, Philosophy, Politics, Quotes, Social Networks, Society, Strategy, Trends, Web/Tech, Weblogs, iPTV | Comments OffLast Thursday, I gave a speech to 60+ senior members of OgilvyOne in Barcelona. Thank you OgilvyOne for inviting me. Of course, I was talking about our book Communities Dominate Brands and the converging issues that are forcing businesses ...
The powerful medium of two-way conversations
Saturday, April 30th, 2005 Posted in Culture, Engagement Marketing, Generation C, Quotes, Social Networks, Strategy, Weblogs | Comments OffAdriana at the Big Blog Company found this great quote for all you blog sceptics out there. C'mon YOU KNOW WHO YOU ARE - I even met one or two last night at the ICA where I was ...
Bill Gates muses on two way flows of communication
Wednesday, April 20th, 2005 Posted in Engagement Marketing, Generation C, Media, Participation, Philosophy, Quotes, Social Networks, Society, Strategy, Trends, Weblogs | Comments OffBill Gates on Blogging Tony Perkins of AlwaysOn, the blogazine of innovation writes in the hard copy (not available online) about Bill Gates' comments on blogging during a private dinner at Gates home on Lake Washington: Blogging makes it very ...
