Archive for the ‘Podcasts’ Category

Mobile changes the rules by how we can market goods, products and services

Thursday, July 29th, 2010Tomi Ahonen will tell you that in many many countries mobile penetration rates are 100%+, 120%+ and even 150%+, yet when it comes to discussions around, "Social Media", mobile gets scant look in, in reality. Yet even in the UK ...

No Straight Lines interview @dishymix

Tuesday, June 22nd, 2010Here is a link to the interview that I had with the fabulous Susan Bratton of DishyMix.It was said that Alan Moore sounded like a character from a Guy Ritchie movie at his SXSW keynote. Skyping in from Over, England (a ...

Alan speaking @ sxsw podcast

Tuesday, April 20th, 2010[display_podcast]

Alan Moore lecture at MIT

Thursday, April 23rd, 2009A while back, I spoke at MIT - I was invited by Henry Jenkins - who runs the Comparative Media Studies course, I was given the opportunity to discuss and explore my thoughts and ideas around what drives our communications ...

Social Media Marketing

Tuesday, March 24th, 2009'Social Media Marketing' is the start of a conversation about marketing communications using social media forms, including internet sites and mobile telecommunication sources. The book discusses the importance of data and analytics both in helping to monetize these media, and ...

Community Based Engagement Initiatives

Friday, February 27th, 2009Community based engagement initiatives goes beyond marketing communications and will become the primary means by which all organisations will engage with their audiences. This new paradigm requires a multidisciplinary approach, as a consequence, we get a clashing of cultural and ...

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