Henry Jenkins on Obama and the “We” Generation
Monday, February 18th, 2008 Posted in Engagement Marketing, Generation C, Government & Politics, Participation, Philosophy, Quotes, Social Networks, Society, Trends | No Comments »The community generation is how we describe what are otherwise known as Digital Natives Henry Jenkins has added his thoughts on Barak Obama and the transformation of American politics, he states Commentators have noted his tendency to use ...
Henry Jenkins on Obama and the “We” Generation
Monday, February 18th, 2008 Posted in Engagement Marketing, Generation C, Government & Politics, Participation, Philosophy, Quotes, Social Networks, Society, Trends | No Comments »The community generation is how we describe what are otherwise known as Digital Natives Henry Jenkins has added his thoughts on Barak Obama and the transformation of American politics, he states Commentators have noted his tendency to use ...
Henry Jenkins on Obama and the “We” Generation
Monday, February 18th, 2008 Posted in Engagement Marketing, Generation C, Government & Politics, Participation, Philosophy, Quotes, Social Networks, Society, Trends | No Comments »The community generation is how we describe what are otherwise known as Digital Natives Henry Jenkins has added his thoughts on Barak Obama and the transformation of American politics, he states Commentators have noted his tendency to use ...
NUJ on the future of journalism
Tuesday, February 5th, 2008 Posted in Citizen journalism, Convergence, Culture, Distribution, Economics, Generation C, Media, Newspapers, Participation, Society, Strategy, Trends, Web/Tech | No Comments »While the NUJ welcomes the access to online media afforded by Web 2.0, we do have concerns about the effect on standards of unlimited and unedited contributions. Publishers welcome the availability of ?user-generated content? ? or citizen ...
Social commerce not “if” but “how” in the networked society
Tuesday, February 5th, 2008 Posted in Convergence, Culture, Darwin, Distribution, Economics, Networks, Participation, Social Networks, Society, Trends, Web/Tech | No Comments »Social Media is already challenging the hegemony of commercial media, but has it already begun to incubate a challenge (or an opportunity) for commercial trade? This holiday season saw the age old phenomenon of Social Trade being energized ...
Social commerce not “if” but “how” in the networked society
Tuesday, February 5th, 2008 Posted in Convergence, Culture, Darwin, Distribution, Economics, Networks, Participation, Social Networks, Society, Trends, Web/Tech | No Comments »Social Media is already challenging the hegemony of commercial media, but has it already begun to incubate a challenge (or an opportunity) for commercial trade? This holiday season saw the age old phenomenon of Social Trade being energized ...
Social commerce not “if” but “how” in the networked society
Tuesday, February 5th, 2008 Posted in Convergence, Culture, Darwin, Distribution, Economics, Networks, Participation, Social Networks, Society, Trends, Web/Tech | No Comments »Social Media is already challenging the hegemony of commercial media, but has it already begun to incubate a challenge (or an opportunity) for commercial trade? This holiday season saw the age old phenomenon of Social Trade being energized ...
The wonderful world of Co-creation and why every business will learn to adopt the principles of Co-creation and Engagement
Sunday, February 3rd, 2008 Posted in Culture, Economics, Engagement Marketing, Generation C, Participation, Philosophy, Social Networks, Society, Strategy, Trends | No Comments »I feel like I am on a trip down memory lane, having posted recently on Engagement after going through some charts from 2004 and a post we made on Co-creation Today it is the paper written by ...
6 feet of junk mail or a 29% response rate? Blyk shows the way
Friday, February 1st, 2008 Posted in 7th Mass Media, Advertising, Convergence, Distribution, Economics, Engagement Marketing, Generation C, Media, Mobile, Participation, Social Networks, Trends, Web/Tech | No Comments »Its a bit of a no brainer really. There are a few themes here that I want to touch on. But this post relates to Blyk and where its recent results suggest where and how advertising money is going to ...
Engagement Marketing as described in 2003
Tuesday, January 29th, 2008 Posted in 7th Mass Media, Advertising, Convergence, Culture, Darwin, Economics, Engagement Marketing, Generation C, Media, Mobile, Participation, Philosophy, Social Networks, Strategy, Television, Web/Tech | 2 Comments »Today, I have been mostly thinking about a workshop for a client and I went back into the SMLXL vaults and pulled out a presentation. If any one wants the charts, please get in touch with me. So here is ...
