Archive for the ‘Media’ Category

21st Century economics: No straight Lines

Saturday, March 6th, 2010 Umar Haque is not a shy retiring wall flower and his recent post confirms that observation - but I don't disagree with his perspective either. And this is because in Technological Revolutions and Financial Capital Perez writes, about technologies cluster and ...

Mobile my remote control for life: destination Japan

Sunday, February 28th, 2010 It never ceases to amaze me that people, some people, refuse to accept that Japan has much to teach us in terms of how to market successfully, create killer advertising campaigns and do other cool stuff in which he mobilee ...

Tohato – one of the greats of engagement marketing on mobile

Tuesday, February 23rd, 2010 Perhaps one of the most innovative FMCG launches anywhere - whilst others think that Buy One Get Free will suffice, Oh Well. Tomi Ahonen, my co-author of Communities Dominate Brands provides insight into the mechanics and success of the launch. And ...

Social media and mobile: my remote control for life bootcamp

Tuesday, February 9th, 2010 Last year I sat with one of the anointed Glitterati of the US Digerati who was extolling the virtues of "social meeedijaa", but only from the context of online. In the end I could not take it any more and ...

The story of txtEagle and the networked organisation

Sunday, January 31st, 2010 We posted about txtEagle recently here Nathan Eagle, explains his extraordinary story, and, the extraordinary story of how our world is being transformed by mobile communications. Nathan's personal fascination is the African continent he talks about how Mpesa and SMS ...

Cambridge technology cooler than the Apple tablet?

Friday, January 29th, 2010 Cambridge produces some extraordinary technology. So I am glad to celebrate that. Its engagement as technology even into the automotive industry. Is it a disruptive technology? Minority Report springs to mind. And its twitter and wifi enabled.

Obama and the superbranding of politics

Monday, January 25th, 2010 My god Naomi Klein takes me back - No Logo is up there for anyone who is remotely interested in brands. And were I to draw up a time line of books I have read and how each book subsequently ...

The future of work=TxtEagle

Tuesday, January 19th, 2010 By the end of the month, a company called txteagle will be the largest employer in Kenya. The firm, started in its original form in 2008 by a young computer engineer named Nathan Eagle and, as of this coming June, ...

Was the promise made good for society through 2.0?

Friday, January 15th, 2010 Mr. Lanier, a musician and avant-garde computer scientist — he popularized the term “virtual reality” — wonders if the Web’s structure and ideology are fostering nasty group dynamics and mediocre collaborations. His new book, “You Are Not a Gadget,” is ...

Its not online or offline, it’s blended reality

Thursday, January 14th, 2010 We acknowledge that digital communication tools, fixed broadband, mobile, convergence, open source, cheap production tools have changed our world. And we have shown that we are reluctantly accepting that by using the word digital ever more frequently. Digital natives vs. digital ...