Archive for the ‘Film’ Category

Communties Dominate Brands best book of 2005

Wednesday, January 11th, 2006The Chartered Institute of Marketing reviewed our book and said I recently reviewed Communities Dominate Brands, and made it number 2 in my list of the Top Ten books of 2005 in our members' magazine the marketer (December 05 issue). ...

Hollywoods new politics

Monday, January 9th, 2006Founding eBay made Jeff Skoll a billionaire. Now he is doing something very different - producing political movies that recall the rabble-rousing days of Warren Beatty and Robert Redford, and turning American filmgoers into grassroots activistsSays ...

Video on Demand or TV-by-ultimatum

Tuesday, October 25th, 2005Wayne Friedman writes about the issues surrounding Video on demand or VOD Friedman writesBut networks are not there yet. There are real money and other business issues to tackle. For networks, that means not biting the hands that ...

Embracing the digital Age

Saturday, October 22nd, 2005Tuesday October 18 2005 - The Financial Times ran a big article on Big Media's response to the recent developments of the internet. Apparently last year internet advertising generated revenues of $9.6bn in the US. This is expected to grow at ...

Ex-Freeserve boss delivers a stark message as viewers switch to new technology

Friday, October 7th, 2005 TV is under threat like never before, as viewer behaviour changes Accept it, [remould] your business to suit, or die on your arse. said John Pluthero to a Royal Television Society audience recently. Pluthero went on to point ...

Battling the pirates of the multiplex

Wednesday, September 14th, 2005Whilst spending a month in the United States, I read an interesting article published in the New York Times King Kong vs. the Pirates of the Multiplex August 28 2005. We know the debate and the reality that piracy ...

Punctuated Equilibrium for Media & the High-Street

Thursday, June 23rd, 2005From the FT Friday June 17thFROM BRAND LEADER TO STRUGGLER IN 8 YEARS. The FT reports about how the internet has cannibalised the car rental firm Avis revenues and profitability. The Ft quotes an analyst that saysAvis Europe were arrogant in ...

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