Communities Dominate Brands book reviews
Monday, January 16th, 2006 Posted in 7th Mass Media, Advertising, Books, Broadcast, Citizen journalism, Convergence, Culture, Darwin, Data, Distribution, Economics, Education, Engagement Civil Society, Engagement Education, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Politics, Engagement Research, Engagement Sciences, Ethics, Events, Film, Gaming, Generation C, Government & Politics, Health, Humour, Law, Marketing, Media, Messaging, Mobile, Music, Networks, News, Newspapers, Participation, Philosophy, Politics, Quotes, Retail, Science, Second Life, Social Networks, Society, Statistics, Strategy, Television, Travel, Trends, US Airways, Virtual Worlds, Web/Tech, Weblogs, iPTV, iPhone | No Comments »Customers reviews via Books shop Date: 2005-09-20 Title: Brilliant This book is brilliant...I read it cover to cover in 6 hours. A must read for all those interested in integrated messaging and new media. Mark Barounos President of Marketing and Sales Date: 2005-06-21 Title: If you haven't ...
Communties Dominate Brands best book of 2005
Wednesday, January 11th, 2006 Posted in 7th Mass Media, Advertising, Books, Broadcast, Citizen journalism, Convergence, Culture, Darwin, Data, Distribution, Economics, Education, Engagement Civil Society, Engagement Education, Engagement Marketing, Engagement Organisations, Engagement Research, Engagement Sciences, Ethics, Events, Film, Gaming, Generation C, Government & Politics, Health, Humour, Law, Link Economy, Marketing, Media, Messaging, Mobile, Music, Networks, News, Newspapers, Participation, Philosophy, Quotes, Retail, Science, Second Life, Social Networks, Society, Sociology, Statistics, Strategy, Television, Trends, US Airways, Uncategorized, Virtual Worlds, Web/Tech, Weblogs, iPTV, iPhone | No Comments »The Chartered Institute of Marketing reviewed our book and said I recently reviewed Communities Dominate Brands, and made it number 2 in my list of the Top Ten books of 2005 in our members' magazine the marketer (December 05 issue). ...
Communities Dominate Brands mentioned on Hobson Holz podcast
Friday, September 9th, 2005 Posted in Events | Comments OffNeville Hobson, who one can only describe as a prolific blogger, mentions our book in his latest podcast of the Hoobson and Holz report. You can get it here A more detailed review of our book will be coming ...
Alan & Mark Earls in conversation
Tuesday, July 26th, 2005 Posted in Events | No Comments »Mark Earls from Ogilvy and I had an interesting debate last night organised by the IPA . And my thanks must go to Isabella von Bulow and Rory Sutherland for organising and promoting the event. Lots of interesting dialogue ...
Alan + Mark in Engaged Conversation
Tuesday, July 26th, 2005 Posted in Advertising, Engagement Marketing, Events, News | Comments OffMark Earls from Ogilvy and I had an interesting debate last night organised by the IPA. And my thanks must go to Isabella von Bulow and Rory Sutherland for organising and promoting the event. Lots of interesting dialogue and ...
Consumers are doing it for themselves
Wednesday, July 20th, 2005 Posted in Events | 2 Comments »The IPA have very kindly invited me to speak at an event on Monday 25th July 2005 with the esteemed Mark Earls - Head of Planning and Strategy at Ogilvy. We will be at Rootstein Hopkins Space, London College of Fashion, ...
‘Consumers are doing it for themselves!’
Wednesday, July 20th, 2005 Posted in Advertising, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Events | Comments OffThe IPA have very kindly invited me to speak at an event on Monday 25th July 2005 with the esteemed Mark Earls - Head of Planning and Strategy at Ogilvy. We will be at Rootstein Hopkins Space, London College of Fashion, 20 ...
In the City
Friday, June 10th, 2005 Posted in Events | No Comments »I was talking at a conference this week at the ICA in London. Organised by In the City - the theme of the conference was ARE YOU CONTENT? The context of the event: ?Media industries are grappling with new opportunities - ...
A new media ecology
Wednesday, June 8th, 2005 Posted in 7th Mass Media, Advertising, Broadcast, Culture, Darwin, Economics, Engagement Research, Events, Marketing, Media, Social Networks, Society, Trends, Web/Tech | Comments OffI was talking at a conference yesterday at the ICA in London. Organised by In the City - the theme of the conference was ARE YOU CONTENT? The context of the event: Media industries are grappling with new opportunities - and threats ...
The challenge for print: co-creation
Thursday, May 26th, 2005 Posted in Convergence, Darwin, Engagement Marketing, Events, Marketing, Media, Newspapers, Participation, Social Networks, Strategy, Trends, Web/Tech | Comments OffRenetta McCann, CEO of Publicis Groupe's Starcom MediaVest Group, warned some of the world's most senior print publishing industry executives yesterday that their future depends on adapting content for delivery via the screen. The most talked about speech of the ...
