Mobile changes the rules by how we can market goods, products and services
Thursday, July 29th, 2010Tomi Ahonen will tell you that in many many countries mobile penetration rates are 100%+, 120%+ and even 150%+, yet when it comes to discussions around, "Social Media", mobile gets scant look in, in reality. Yet even in the UK ... Ratings:
(4 votes, average: 4.75 out of 5)
Loading ... Comments: 1. Add yours. »
Please wait
Posted in: 7th Mass Media, Advertising, Alan Moore Speaking, Engagement Marketing, Engagement Mobile, Marketing, Mobile, No straight lines, Podcasts, Strategy, Trends
(4 votes, average: 4.75 out of 5) Loading ...Please wait
Posted in: 7th Mass Media, Advertising, Alan Moore Speaking, Engagement Marketing, Engagement Mobile, Marketing, Mobile, No straight lines, Podcasts, Strategy, Trends
The Do Lectures 2010
Tuesday, June 29th, 2010[caption id="attachment_5452" align="aligncenter" width="238" caption="Do Tent in the background aka Ted in a tent"][/caption]Last year I had the privilege to speak at The Do Lectures (my review here) (more Do stuff), and though I will not be able to make ... Ratings: (3 votes, average: 5.00 out of 5)
Loading ... Comments: None. Add yours. »
Please wait
Posted in: Convergence, Economics, Engagement Civil Society, Engagement Education, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Politics, Generation C, Government & Politics, Green tech, Music, Social Marketing Intelligence, Social Networks, Society, Strategy, Trends, Web/Tech
(3 votes, average: 5.00 out of 5) Loading ...Please wait
Posted in: Convergence, Economics, Engagement Civil Society, Engagement Education, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Politics, Generation C, Government & Politics, Green tech, Music, Social Marketing Intelligence, Social Networks, Society, Strategy, Trends, Web/Tech
All you need is love – MLove is all you need
Sunday, June 27th, 2010Last week I was speaking @ participating and co-creating in an event called MLove. Which was held in Beesenstedt in an old Schloss, in the middle of nowhere. When we landed in Altenburg, our driver said "welcome to nowhere. I ... Ratings: (1 votes, average: 5.00 out of 5)
Loading ... Comments: 1. Add yours. »
Please wait
Posted in: Alan Moore Speaking, Culture, Engagement Civil Society, Engagement Education, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Politics, Ethics, Greentech, Marketing, Media, Participation, Social Networks, Society, Trends, Uncategorized, Web/Tech
(1 votes, average: 5.00 out of 5) Loading ...Please wait
Posted in: Alan Moore Speaking, Culture, Engagement Civil Society, Engagement Education, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Politics, Ethics, Greentech, Marketing, Media, Participation, Social Networks, Society, Trends, Uncategorized, Web/Tech
Qustodian development opportunity
Monday, June 21st, 2010People need brands and brands need people, its just that in the early 21st Century we can help those people and those brands, find each other when they need each other the most – this is all based upon the ... Ratings: (1 votes, average: 5.00 out of 5)
Loading ... Comments: 1. Add yours. »
Please wait
Posted in: 7th Mass Media, Advertising, Data, Engagement Marketing, Engagement Mobile, Ethics, Marketing, Media, Trends
(1 votes, average: 5.00 out of 5) Loading ...Please wait
Posted in: 7th Mass Media, Advertising, Data, Engagement Marketing, Engagement Mobile, Ethics, Marketing, Media, Trends
MLove Berlin = space to think
Monday, June 21st, 2010Last week it was Helsinki, talking to, and running workshops for, mobile operators and others interested in the business of mobile. This week its Berlin and the MLove festival. There is real strength in depth in the quality of the ... Ratings: (1 votes, average: 5.00 out of 5)
Loading ... Comments: 1. Add yours. »
Please wait
Posted in: Alan Moore Speaking, Engagement Marketing, Engagement Mobile, Marketing, Media, Mobile, Participation, Philosophy, Strategy, Trends
(1 votes, average: 5.00 out of 5) Loading ...Please wait
Posted in: Alan Moore Speaking, Engagement Marketing, Engagement Mobile, Marketing, Media, Mobile, Participation, Philosophy, Strategy, Trends
Mobile lessons for us all – all six of them
Thursday, June 17th, 2010I had the benefit of getting to know Philip Sugai via Lars Cosh-Ishii from Mobikyo, and was very excited when Philip told me about his new book - The Six Immutable Laws of Mobile Business which are,Immutable Law #1—Value Over ... Ratings: (2 votes, average: 5.00 out of 5)
Loading ... Comments: 1. Add yours. »
Please wait
Posted in: Alan Moore Speaking, Books, Convergence, Engagement Marketing, Engagement Mobile, Generation C, iPhone, Mobile, Networks, Participation, Social Marketing Intelligence, Social Networks, Strategy, Trends
(2 votes, average: 5.00 out of 5) Loading ...Please wait
Posted in: Alan Moore Speaking, Books, Convergence, Engagement Marketing, Engagement Mobile, Generation C, iPhone, Mobile, Networks, Participation, Social Marketing Intelligence, Social Networks, Strategy, Trends
The digital you: identity and privacy in the networked society
Saturday, April 10th, 2010Here is a concise 5minute presentation I gave at Mashup recently. Thanks to the guys (Tony and Simon) for inviting me, it was certainly an interesting and stimulating evening. Not that I was surprised, but, by the time all presenters ... Ratings: (4 votes, average: 4.25 out of 5)
Loading ... Comments: None. Add yours. »
Please wait
Posted in: Advertising, Alan Moore Speaking, Data, Engagement Civil Society, Engagement Marketing, Engagement Mobile, Engagement Politics, Ethics, Government & Politics, Identity, Marketing, Mobile, Networks, Philosophy, Search Econmics, Social Networks, Society, Strategy, Trends, Video
(4 votes, average: 4.25 out of 5) Loading ...Please wait
Posted in: Advertising, Alan Moore Speaking, Data, Engagement Civil Society, Engagement Marketing, Engagement Mobile, Engagement Politics, Ethics, Government & Politics, Identity, Marketing, Mobile, Networks, Philosophy, Search Econmics, Social Networks, Society, Strategy, Trends, Video
Mobile my remote control for life: destination Japan
Sunday, February 28th, 2010It never ceases to amaze me that people, some people, refuse to accept that Japan has much to teach us in terms of how to market successfully, create killer advertising campaigns and do other cool stuff in which he mobilee ... Ratings: (1 votes, average: 5.00 out of 5)
Loading ... Comments: None. Add yours. »
Please wait
Posted in: 7th Mass Media, Advertising, Engagement Marketing, Engagement Mobile, Gaming, Generation C, iPhone, Marketing, Media, Mobile, Trends
(1 votes, average: 5.00 out of 5) Loading ...Please wait
Posted in: 7th Mass Media, Advertising, Engagement Marketing, Engagement Mobile, Gaming, Generation C, iPhone, Marketing, Media, Mobile, Trends
Tohato – one of the greats of engagement marketing on mobile
Tuesday, February 23rd, 2010Perhaps one of the most innovative FMCG launches anywhere - whilst others think that Buy One Get Free will suffice, Oh Well.Tomi Ahonen, my co-author of Communities Dominate Brands provides insight into the mechanics and success of the launch. And ... Ratings:
(1 votes, average: 4.00 out of 5)
Loading ... Comments: None. Add yours. »
Please wait
Posted in: 7th Mass Media, Advertising, Engagement Marketing, Engagement Mobile, Generation C, Marketing, Media, Mobile, Participation, Uncategorized
(1 votes, average: 4.00 out of 5) Loading ...Please wait
Posted in: 7th Mass Media, Advertising, Engagement Marketing, Engagement Mobile, Generation C, Marketing, Media, Mobile, Participation, Uncategorized
Love poems on my mobile
Sunday, February 14th, 2010Being Valentines Weekend the Financial Times published a poem by our Poet Laureate Carol Ann Duffy calledTextI tend the mobile now like an injured birdWe text, text, text our significant words.I re-read your first, your second, your third.look for your ... Ratings: (1 votes, average: 5.00 out of 5)
Loading ... Comments: None. Add yours. »
Please wait
Posted in: 7th Mass Media, Culture, Engagement Marketing, Engagement Mobile, Generation C, Mobile, Society, Trends
(1 votes, average: 5.00 out of 5) Loading ...Please wait
Posted in: 7th Mass Media, Culture, Engagement Marketing, Engagement Mobile, Generation C, Mobile, Society, Trends
Listen to Alan at SXSW
