Archive for the ‘Economics’ Category

The ‘hard yards’ for the shelves in your home

Friday, October 21st, 2005 Its a term that we all know in sport, 'the hard yards' is all about the necessary effort required to achieve the sliver of advantage that enables your team to deliver the killer blow.The grunt and the grind, the sweat ...

Artists First – a new distribution model for music

Wednesday, October 12th, 2005Linking the many to many, passionate fans etc. Is something that Tomi and I passionately believe in. And that also today businesses are required to rethink how they go to market otherwise they face outside players coming into their once ...

Ex-Freeserve boss delivers a stark message as viewers switch to new technology

Friday, October 7th, 2005 TV is under threat like never before, as viewer behaviour changes Accept it, [remould] your business to suit, or die on your arse. said John Pluthero to a Royal Television Society audience recently. Pluthero went on to point ...

Tick tick tock

Monday, September 19th, 2005Naresh Ramchandani wrote a very interesting piece in the Guardian Only true greatness can save us from death by PVRNew broadcast opportunities for advertisers are coming. Sponsorship is already here and will soon be joined by less-regulated product ...

Battling the pirates of the multiplex

Wednesday, September 14th, 2005Whilst spending a month in the United States, I read an interesting article published in the New York Times King Kong vs. the Pirates of the Multiplex August 28 2005. We know the debate and the reality that piracy ...

Living in a consumers republic

Tuesday, August 16th, 2005I came across an interesting book this week by Lizabeth Cohen - Mumford Jones Professor of American Studies, Dept. History Harvard University. Entitled A Consumers' Republic: The Politics of Mass Consumption in Postwar America Cohen explains:What I discovered was ...

Into the Darknet

Friday, August 12th, 2005 I am just in the process of finishing Darknet Which I would strongly recommend to anyone that is interested in how communities, and peer-to-peer networks are changing the structural nature of how we consume content, and how big ...

A customer centric approach to marketing and technology

Thursday, August 4th, 2005John Naughton writing in the Observer, has an interesting piece on podcasting. Of course, there are plenty of articles on podcasting, what I really liked was Naughtons observation on Apple and how they have constantly innovated whilst always keeping the ...

Advertising – pass the dramamine

Tuesday, August 2nd, 2005Fortune ran a piece about advertisings increasingly bleak futureFrom the moment consumer-products companies started placing ads in mid-19th-century newspapers, mass-media advertising has been about making connections. But while the modern world knits itself ever more closely together, advertising ...

The keys to the Kingdom are mine. How digitalisation put the ‘me’ into media

Friday, July 22nd, 2005Ed Richards, Senior partner strategy & Market Development at OfCom talking at the Westminster media forum had some very interesting things to say, about the evolving nature of media and communications . Ed Richards says:The traditional means of ...

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