Crowdsourcing creates friction
Monday, October 13th, 2008 Posted in Advertising, Culture, Darwin, Distribution, Economics, Ethics, Participation, Social Networks, Trends, Uncategorized, Web/Tech | No Comments »Kevin Potts recently did a review/critique of wundersite www.99designs.com - which appears to be a simplified spin of other such sites like Elance and what Kevin calls it’s “malignant brethren”. The site, which uses less than ideal techniques to ...
Advertising Furniture - Business models and Collapse
Sunday, October 12th, 2008 Posted in Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Research, Generation C, Marketing, Media, Networks, Participation, Philosophy, Quotes, Strategy | No Comments »In my presentations I ask people what is advertising? They describe all the furniture of advertising, you know 60 sec. spots, billboards, double page spreads etc. Right now I am reading Jeffrey Sachs - Commonwealth. Economics for a crowded planet Fascinating - ...
C’mon everybody
Sunday, October 12th, 2008 Posted in Convergence, Culture, Darwin, Distribution, Engagement Marketing, Generation C, Marketing, Participation, Philosophy, Social Networks, Society, Strategy, Trends | 1 Comment »in Widgets, People and the Web - I pointed to David Cushman and his thoughts about how humans become in a world of ubiquitous social computing the very nervous systems upon which future commerce and all other things will be ...
Widgets, people and the web
Friday, October 10th, 2008 Posted in Advertising, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Mobile, Generation C, Marketing, Media, Participation, Retail, Social Networks, Sociology, Strategy, Trends, Web/Tech | 1 Comment »Dave Cushman presented his thoughts on how people become the key distributors of information in the networked society Dave mentions Reed's Law - the law of group forming networks. Another thought that has crossed my mind is that there is a ...
The True Promise of the Mobile Society - Access, Communication & Business
Friday, October 3rd, 2008 Posted in 7th Mass Media, Convergence, Culture, Darwin, Distribution, Economics, Engagement Mobile, Ethics, Generation C, Government & Politics, Marketing, Media, Mobile, Networks, Retail, Social Networks, Society, Trends | No Comments »I am speaking at an event in Slovenia in November and I was asked to write something about my presentation. I thought it was worth sharing It is often said that that what works in one country, does not work in ...
Analogue media presses the panic button
Thursday, July 10th, 2008 Posted in Advertising, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Ethics, Generation C, Media, Participation, Society, Trends | No Comments »Trinity Mirror, the owner of the flagship daily and the largest regional newspaper group, sent tremors through an ad-dependent industry when it revealed a 12.6% fall in ad revenues over the past two months. Other regional publishers - Newsquest, publisher ...
Social Media Will Change Your Business - Engagement by any other name
Wednesday, June 11th, 2008 Posted in 7th Mass Media, Advertising, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Generation C, Media, Participation, Social Networks, Society, Trends, Web/Tech, Weblogs | No Comments »Tomi and I did not use the word Social Media in CDB, but we did describe a phenomenon that we called the 4C's Commerce Culture Community Connectivity The once separate provinces of innovation, technology, economic activity, culture and communities are pulling together and converging into ...
Punctuated Equilibrium for the Johnston Press
Friday, May 16th, 2008 Posted in 7th Mass Media, Advertising, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Media, Newspapers, Participation, Statistics, Strategy, Television, Trends, Web/Tech | No Comments »Its sad when you see entire industries under threat - its sad when those industries also have only themselves to blame. Sometimes however they just cant see it coming - Blindsided As Stephen Jay Gould wrote Structural or mental ...
The future of TV - Monaco
Thursday, May 15th, 2008 Posted in Advertising, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Media, Mobile, Strategy, Television | No Comments »I have meet some interesting people in Monaco. Thoughts : panel-based audience measurement - and counting for the digital age is madness... Steam age technology in the digital age People are still hung up on the furniture (formats) of commercial messaging... We need new ...
The advertising arms race in social networks
Saturday, May 10th, 2008 Posted in Advertising, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Generation C, Media, Networks, Participation, Social Networks, Statistics, Trends, Web/Tech | No Comments »The Stampede For Social Network Dollars Intensifies writes Diane Mermigas The race to monetize and leverage the power of social networks is turning into a stampede, as evidenced by Microsoft?s recently renewed efforts to acquire Facebook in the wake ...
