The open gardens of augmented reality
Wednesday, September 16th, 2009Recently we posted about Layar – an augmented reality mobile screen, and I know that this is a topic that is going to transform marketing and communications and how in fact we interface with the world.INTERFACE WITHOUT INTERFERENCEIs a saying ... Ratings:
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Posted in: 7th Mass Media, Alan Moore Speaking, Convergence, Culture, Darwin, Data, Economics, Engagement Marketing, Engagement Mobile, Engagement Research, Generation C, Identity, Law, Link Economy, Marketing, Media, Mobile, Networks, Search Econmics, Social Marketing Intelligence, Social Networks, Society, Strategy, Trends, Web/Tech
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Posted in: 7th Mass Media, Alan Moore Speaking, Convergence, Culture, Darwin, Data, Economics, Engagement Marketing, Engagement Mobile, Engagement Research, Generation C, Identity, Law, Link Economy, Marketing, Media, Mobile, Networks, Search Econmics, Social Marketing Intelligence, Social Networks, Society, Strategy, Trends, Web/Tech
Advertising in the networked society
Monday, September 14th, 2009I picked this up from a Jay Rosen tweet, blog networks it seems are picking up advertising revenueTwo blog networks had seen revenues up 20% and 45% respectively, since the beginning of the year.Insight:Meanwhile, advertising revenue for magazines dropped 21 ... Ratings: (1 votes, average: 5.00 out of 5)
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Posted in: Advertising, Convergence, Culture, Darwin, Data, Distribution, Economics, Engagement Marketing, Generation C, Link Economy, Marketing, Media, Networks, Strategy, Trends, Web/Tech, Weblogs
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Posted in: Advertising, Convergence, Culture, Darwin, Data, Distribution, Economics, Engagement Marketing, Generation C, Link Economy, Marketing, Media, Networks, Strategy, Trends, Web/Tech, Weblogs
Augmented reality on mobile with layar
Thursday, September 10th, 2009We like layar: Layar is a free application on your mobile phone which shows what is around you by displaying real time digital information on top of reality through the camera of your mobile phone.For example here is a ... Ratings: (1 votes, average: 5.00 out of 5)
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Posted in: 7th Mass Media, Advertising, Convergence, Culture, Darwin, Data, Engagement Marketing, Engagement Mobile, Link Economy, Marketing, Media, Mobile, Networks, Social Marketing Intelligence, Social Networks, Trends
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Posted in: 7th Mass Media, Advertising, Convergence, Culture, Darwin, Data, Engagement Marketing, Engagement Mobile, Link Economy, Marketing, Media, Mobile, Networks, Social Marketing Intelligence, Social Networks, Trends
The glittering allure of the mobile society: destination Japan
Friday, August 21st, 2009Last year I wrote The glittering allure of the mobile society for Microsoft, which you can download hereFrom Japan, we get an interesting service that fits into what the mobile society is all about from infinita TVAs #5 in our ... Ratings:
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Posted in: 7th Mass Media, Advertising, Darwin, Data, Distribution, Economics, Engagement Marketing, Engagement Mobile, Generation C, Link Economy, Marketing, Mobile, Networks, Participation, Social Marketing Intelligence, Social Networks, Strategy, Trends
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Posted in: 7th Mass Media, Advertising, Darwin, Data, Distribution, Economics, Engagement Marketing, Engagement Mobile, Generation C, Link Economy, Marketing, Mobile, Networks, Participation, Social Marketing Intelligence, Social Networks, Strategy, Trends
Surviving, and thriving in this wired up world
Thursday, August 13th, 2009Early this year, I co-wrote a book called Social Media Marketing: How Data Analytics helps to monetize the User Base in Telecoms, Social Networks, Media and Advertising in a Converged Ecosystem. (Futuretext 2009).This book is important because, the 4 ... Ratings:
(8 votes, average: 4.25 out of 5)
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Posted in: Advertising, Alan Moore Speaking, Books, Convergence, Darwin, Data, Distribution, Economics, Engagement Marketing, Engagement Mobile, Ethics, Generation C, Identity, Link Economy, Marketing, Media, Mobile, Networks, Social Marketing Intelligence, Social Networks, Trends, Video
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Posted in: Advertising, Alan Moore Speaking, Books, Convergence, Darwin, Data, Distribution, Economics, Engagement Marketing, Engagement Mobile, Ethics, Generation C, Identity, Link Economy, Marketing, Media, Mobile, Networks, Social Marketing Intelligence, Social Networks, Trends, Video
Traditional media must “engage” or die
Thursday, August 13th, 2009Half the country's 1,300 local newspapers will close between now and 2013, destroying 20,000 media jobs. There will be a decline of original content across the board that will have enormous consequences for democracy.Its not that journalism, news and newspapers ... Ratings: (3 votes, average: 5.00 out of 5)
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Posted in: Administrative, Advertising, Broadcast, Convergence, Culture, Darwin, Data, Distribution, Economics, Engagement Civil Society, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Research, Generation C, Government & Politics, Identity, Link Economy, Marketing, Media, Mobile, Newspapers, Politics, Social Marketing Intelligence, Social Networks, Society, Strategy, Trends, Virtual Worlds, Web/Tech
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Posted in: Administrative, Advertising, Broadcast, Convergence, Culture, Darwin, Data, Distribution, Economics, Engagement Civil Society, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Research, Generation C, Government & Politics, Identity, Link Economy, Marketing, Media, Mobile, Newspapers, Politics, Social Marketing Intelligence, Social Networks, Society, Strategy, Trends, Virtual Worlds, Web/Tech
Networked economics comes to the music industry
Friday, August 7th, 2009Richard Wray writes,It has finally sunk in that there will not be one single replacement for the ongoing drop in "physical" music sales - in other words, the perpetual decline in CD buying. Instead, a host of new services will ... Ratings: (1 votes, average: 4.00 out of 5)
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Posted in: Advertising, Alan Moore Speaking, Broadcast, Citizen journalism, Convergence, Darwin, Data, Distribution, Economics, Engagement Marketing, Engagement Mobile, Generation C, Link Economy, Marketing, Media, Mobile, Music, Networks, Participation, Social Marketing Intelligence, Social Networks, Strategy, Trends, Virtual Worlds, Web/Tech
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Posted in: Advertising, Alan Moore Speaking, Broadcast, Citizen journalism, Convergence, Darwin, Data, Distribution, Economics, Engagement Marketing, Engagement Mobile, Generation C, Link Economy, Marketing, Media, Mobile, Music, Networks, Participation, Social Marketing Intelligence, Social Networks, Strategy, Trends, Virtual Worlds, Web/Tech
Whose doing what in a community?
Wednesday, August 5th, 2009Websites where users can organize and share information are flourishing, but it can be hard to know which users and information to trust. Now a team of European researchers has developed an algorithm that ranks the expertise of users and ... Ratings: (No Ratings Yet)
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Posted in: Data, Engagement Research, Ethics, Generation C, Identity, Media, Participation, Science, Social Marketing Intelligence, Trends, Web/Tech
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Posted in: Data, Engagement Research, Ethics, Generation C, Identity, Media, Participation, Science, Social Marketing Intelligence, Trends, Web/Tech
True knowledge in the semantic network
Thursday, July 30th, 2009Rennee Blodgett writes about her recent visit to Cambridge and interviews the CEO of True KnowledgeTrue Knowledge improves the experience of finding known facts on the Web. Think: semantic search. Their first service–the True Knowledge Answer Engine–is a major step ... Ratings: (No Ratings Yet)
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Posted in: Advertising, Convergence, Data, Distribution, Economics, Engagement Marketing, Engagement Mobile, Ethics, Generation C, Identity, Law, Marketing, Media, Mobile, Search Econmics, Social Marketing Intelligence, Trends, Web/Tech
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Posted in: Advertising, Convergence, Data, Distribution, Economics, Engagement Marketing, Engagement Mobile, Ethics, Generation C, Identity, Law, Marketing, Media, Mobile, Search Econmics, Social Marketing Intelligence, Trends, Web/Tech
The intimacy of Blyk
Thursday, July 30th, 2009Over the course of the past week Blyk has evolved from its standalone MVNO status, to integrating with mobile operators, eventually across the world. Bringing with it the knowledge and insight of how to effectively use the mobile platform for ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Advertising, Convergence, Data, Economics, Engagement Marketing, Engagement Mobile, Generation C, iPhone, Marketing, Media, Mobile, Strategy, Trends
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Posted in: 7th Mass Media, Advertising, Convergence, Data, Economics, Engagement Marketing, Engagement Mobile, Generation C, iPhone, Marketing, Media, Mobile, Strategy, Trends
Listen to Alan at SXSW
