Archive for the ‘Broadcast’ Category

How the net is transforming news

Wednesday, January 25th, 2006 Posted in Broadcast, Citizen journalism, Convergence, Culture, Darwin, Distribution, Generation C, Government & Politics, Marketing, Media, Networks, News, Politics, Society, Trends, Web/Tech | Comments Off

Via the BBC The impact of the internet on news has the potential to transform the interaction between politics, media and the public, beyond recognition, argues the BBC's Director of Global News, Richard Sambrook. The argument is The ...

More reviews of Communities Dominate Brands

Tuesday, January 24th, 2006 Posted in 7th Mass Media, Administrative, Advertising, Books, Broadcast, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Education, Engagement Civil Society, Engagement Education, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Politics, Engagement Research, Engagement Sciences, Ethics, Events, Film, Gaming, Generation C, Government & Politics, Humour, Law, Marketing, Media, Messaging, Mobile, Music, Networks, News, Newspapers, Participation, Philosophy, Politics, Quotes, Retail, Science, Social Networks, Society, Sociology, Statistics, Strategy, Travel, Trends, Virtual Worlds, Web/Tech, Weblogs, iPTV | Comments Off

In a connected world, communities hold great power, and not just via hyperlink analysis on the Web. The groundbreaking book "Communities Dominate Brands" provides a truly realistic glimpse into the way communities have affected the way we market. Communities ...

Google and mobile

Friday, January 13th, 2006 Posted in 7th Mass Media, Advertising, Broadcast, Darwin, Distribution, Economics, Generation C, Marketing, Media, Mobile, Strategy, Trends | 1 Comment »

google goes a little more mobile via Simon Waldman The whole mobile internet thing has kind of left me behind. Despite the hype, too many things are just too hard to find, too hard to use, or just well - ...

Why use your TV to watch repetitive drivel when you can plug your PlayStation into it instead

Monday, December 19th, 2005 Posted in Advertising, Broadcast, Darwin, Distribution, Economics, Engagement Marketing, Engagement Research, Gaming, Generation C, Marketing, Media, Statistics, Strategy, Trends, Virtual Worlds, Web/Tech | 1 Comment »

Why indeed... Britons' love of TV goes down the tube The latest figures from the British Audience Research Board (BARB) show all five terrestrial channels have been hit hard - the victims, according to some experts, of unimaginative and ...

BT evolves into… a broadcaster

Wednesday, December 14th, 2005 Posted in Broadcast, Convergence, Culture, Darwin, Distribution, Economics, Media, Networks, News, Trends, Web/Tech | Comments Off

BT steps into television market by signing up bbc and film studio BT underlined the scale of its broadcasting ambitions yesterday by signing up the BBC, Warner Music and the Paramount film studio to spearhead its entry into the ...

RSS + SMS

Thursday, December 8th, 2005 Posted in 7th Mass Media, Advertising, Broadcast, Darwin, Distribution, Economics, Engagement Marketing, Engagement Mobile, Generation C, Marketing, Media, Messaging, Mobile, Networks, News, Social Networks, Society, Trends, Web/Tech | Comments Off

This post by Russell Beattie really got me excited. Pause.... I am becoming a tech head? Yikes ! Russell says Yahoo! just enabled every blog and news service in the world to update 200 million American mobile consumers instantly. Every ...

The Media wars way out west

Thursday, December 8th, 2005 Posted in Broadcast, Convergence, Darwin, Economics, Marketing, Media, Quotes, Trends, Web/Tech | Comments Off

The unbundling continues while others circle the wagons NBC is the latest to jump on the unbundled media wagon with an announcement that they, too, will be offering programs for iTunes download and viewing on the Video ...

Audi launches its own TV Channel

Friday, October 28th, 2005 Posted in Advertising, Broadcast, Engagement Marketing, Marketing, Web/Tech, iPTV | Comments Off

Audi has become the first car maker in the world to launch its own TV Channel. In order to do so, it first had to gain the first ever self-promotional licence, granted by Ofcom, setting a precedent in broadcasting regulations. Evidence ...

Video on Demand or TV-by-ultimatum

Tuesday, October 25th, 2005 Posted in Advertising, Broadcast, Convergence, Culture, Darwin, Distribution, Economics, Film, Marketing, Media, Strategy, Trends, Web/Tech | No Comments »

Wayne Friedman writes about the issues surrounding Video on demand or VOD Friedman writes But networks are not there yet. There are real money and other business issues to tackle. For networks, that means not biting the hands that ...

Ex-Freeserve boss delivers a stark message as viewers switch to new technology

Friday, October 7th, 2005 Posted in Advertising, Broadcast, Convergence, Darwin, Distribution, Economics, Film, Marketing, Media, Trends, Web/Tech, iPTV | Comments Off

TV is under threat like never before, as viewer behaviour changes Accept it, [remould] your business to suit, or die on your arse. said John Pluthero to a Royal Television Society audience recently. Pluthero went on to point ...