Communities Dominate Brands
Tuesday, February 8th, 2005 Communities Dominate Brands Business and marketing challenges for the 21st century Tomi T Ahonen and Alan Moore (about 250 pages, hardcover, Futuretext Ltd, March 2005) Communities Dominate Brands: Business and marketing challenges for the 21st century is a book about ... Ratings:
(No Ratings Yet)
Loading ... Comments: Comments Off
Please wait
Posted in: 7th Mass Media, Advertising, Books, Broadcast, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Research, Ethics, Events, Gaming, Generation C, iPTV, Law, Marketing, Media, Messaging, Mobile, Music, Networks, News, Newspapers, Participation, Philosophy, Quotes, Retail, Social Networks, Society, Sociology, Strategy, Travel, Trends, Virtual Worlds, Web/Tech, Weblogs
(No Ratings Yet) Loading ...Please wait
Posted in: 7th Mass Media, Advertising, Books, Broadcast, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Mobile, Engagement Organisations, Engagement Research, Ethics, Events, Gaming, Generation C, iPTV, Law, Marketing, Media, Messaging, Mobile, Music, Networks, News, Newspapers, Participation, Philosophy, Quotes, Retail, Social Networks, Society, Sociology, Strategy, Travel, Trends, Virtual Worlds, Web/Tech, Weblogs
TV advertising the silent movies of the 21st Century?
Thursday, January 27th, 2005Simon Walden provides some interesting statistics on TV advertising, in his post If there's no ads they'll make you pay another way Quoting an article from the LA Timesstudies have shown that at least 70% of today's ... Ratings: (No Ratings Yet)
Loading ... Comments: Comments Off
Please wait
Posted in: Advertising, Broadcast, Convergence, Darwin, Economics, Engagement Marketing, Engagement Research, Media, Philosophy, Statistics, Strategy, Trends, Web/Tech
(No Ratings Yet) Loading ...Please wait
Posted in: Advertising, Broadcast, Convergence, Darwin, Economics, Engagement Marketing, Engagement Research, Media, Philosophy, Statistics, Strategy, Trends, Web/Tech
PVR’s: The End of A Beautiful Relationship?
Friday, January 14th, 2005 A very good friend of mine Mike Smallwood - who sits on the SMLXL consulting board has done some thinking on the impact of PVR's in the UK. Much has already been written about the PVR, and much will continue ... Ratings: (No Ratings Yet)
Loading ... Comments: Comments Off
Please wait
Posted in: Advertising, Broadcast, Convergence, Distribution, Economics, iPTV, Marketing, Media, Statistics, Strategy, Trends
(No Ratings Yet) Loading ...Please wait
Posted in: Advertising, Broadcast, Convergence, Distribution, Economics, iPTV, Marketing, Media, Statistics, Strategy, Trends
Advertising & video on demand
Tuesday, November 23rd, 2004Video on demand has reached critical mass, and advertisers have taken notice, reports the New York Times. Michael J. Wolf, global head of the media and entertainment practice at McKinsey believes that video-on-demand will become a significant way for ... Ratings: (No Ratings Yet)
Loading ... Comments: Comments Off
Please wait
Posted in: Advertising, Broadcast, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Generation C, Marketing, Media, Trends
(No Ratings Yet) Loading ...Please wait
Posted in: Advertising, Broadcast, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Generation C, Marketing, Media, Trends
Growing up with Television
Friday, October 29th, 2004 I watch a lot of Television, I've always watched a lot. There's a great deal of resonance in the shared experience of Hong Kong Phooey - Not the Nine O'clock News and the Rise and Fall of Reggie Perrin. I ...The end of the TV schedule
Tuesday, October 26th, 2004Media Guardian reported on the changes being wrought in the world of broadcast.Among traditional broadcasters, it is clear that only the BBC has really started thinking about what the shift from linear TV to personalised TV really means. ...All in a tizz over TV advertising
Monday, September 27th, 2004Quick, Liquid And Agile, Marketers Look To Web For Post-TV Messaging A media critique by Wayne Friedman, is a comment on the latest developements in US TV advertising on Media Post. Friedman intelligently critiques what is happening with TV advertising ...The death of Mass Media?
Friday, September 24th, 2004During a session at yesterday's Forecast 2005 entitled "Disruptive Technologies," a group of panelists debated the impact of various technologies such as DVRs and targeting software on the media business. The resolve presented to the group was: "Emerging technologies ... Ratings: (No Ratings Yet)
Loading ... Comments: Comments Off
Please wait
Posted in: Advertising, Broadcast, Convergence, Darwin, Economics, Gaming, Generation C, Media, Society, Trends, Web/Tech
(No Ratings Yet) Loading ...Please wait
Posted in: Advertising, Broadcast, Convergence, Darwin, Economics, Gaming, Generation C, Media, Society, Trends, Web/Tech
The Revolution will not be televised
Thursday, September 16th, 2004The Magnus University is to reprint the SMLXL white paper The Revolution will not be Televised Le Magnus University is a non-profit statutory university incorporated under the Private Universities Act of the State of Chhattisgarh, India. The ... Ratings: (No Ratings Yet)
Loading ... Comments: Comments Off
Please wait
Posted in: Advertising, Broadcast, Convergence, Culture, Darwin, iPTV, Marketing, Media, Networks, Social Networks, Strategy, Trends
(No Ratings Yet) Loading ...Please wait
Posted in: Advertising, Broadcast, Convergence, Culture, Darwin, iPTV, Marketing, Media, Networks, Social Networks, Strategy, Trends
Mobile cultures
Saturday, August 21st, 2004Widely reported on the net and picked up by wired magazine. Keitai Deka is "the cell phone detective". It is a weekly show on Japan's BS-i channel. Each week she solves crimes with the help of her high-powered DoCoMo ... Ratings: (No Ratings Yet)
Loading ... Comments: 3. Add yours. »
Please wait
Posted in: 7th Mass Media, Advertising, Broadcast, Convergence, Culture, Engagement Marketing, Engagement Mobile, Generation C, Marketing, Mobile, Music, Networks, Philosophy, Trends
(No Ratings Yet) Loading ...Please wait
Posted in: 7th Mass Media, Advertising, Broadcast, Convergence, Culture, Engagement Marketing, Engagement Mobile, Generation C, Marketing, Mobile, Music, Networks, Philosophy, Trends
Listen to Alan at SXSW
