Archive for the ‘Administrative’ Category

Communities Dominate Brands best book of 2005

Wednesday, January 11th, 2006The Chartered Institute of Marketing reviewed our book and said I recently reviewed Communities Dominate Brands, and made it number 2 in my list of the Top Ten books of 2005 in our members' magazine the marketer (December 05 issue). ...

Communities Dominate Brands demand brings translations in Korean and German

Friday, November 4th, 2005Tomi saysOur book is winning friends and fans all over. And very fast for a book released only this year, it is already being translated into Korean and German, with strong interest into more translated versions. The Korean ...

Punctuated Equilibrium for Media & the High-Street

Thursday, June 23rd, 2005From the FT Friday June 17thFROM BRAND LEADER TO STRUGGLER IN 8 YEARS. The FT reports about how the internet has cannibalised the car rental firm Avis revenues and profitability. The Ft quotes an analyst that saysAvis Europe were arrogant in ...

Delivering on an engaged broadcast vision

Friday, May 20th, 2005 Silence is golden but not on a blog. Sadly. Things have been quiet on the blog as we have been working flat out on the final push of a major channel relaunch for a state broadcaster. Phew. It has been a 9 ...

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