First Massive Multi Player 3G Wireless Game
Thursday, August 18th, 2005Hong Kong based Artificial Life, Inc. announced the upcoming release of its first massive multi player 3G mobile game.The new game is based in its style and core functionality on the Company's award winning v-girl? and virtual ... Ratings:
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Posted in: 7th Mass Media, Convergence, Culture, Engagement Marketing, Gaming, Generation C, Media, Mobile, Trends
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Advertising – pass the dramamine
Tuesday, August 2nd, 2005Fortune ran a piece about advertisings increasingly bleak futureFrom the moment consumer-products companies started placing ads in mid-19th-century newspapers, mass-media advertising has been about making connections. But while the modern world knits itself ever more closely together, advertising ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Advertising, Convergence, Culture, Darwin, Distribution, Economics, Marketing, Media, Strategy, Trends, Web/Tech
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Posted in: 7th Mass Media, Advertising, Convergence, Culture, Darwin, Distribution, Economics, Marketing, Media, Strategy, Trends, Web/Tech
Mobile marketing grows
Wednesday, July 13th, 2005 The mobile phone appears to be making headway as an advertising delivery system as growing numbers of major marketers launch summer campaigns designed for the "third screen." Ad spending on mobile phone campaigns is getting serious for some major marketers. Along with ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Advertising, Engagement Marketing, Engagement Mobile, Marketing, Mobile
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Posted in: 7th Mass Media, Advertising, Engagement Marketing, Engagement Mobile, Marketing, Mobile
A new media ecology
Wednesday, June 8th, 2005 I was talking at a conference yesterday at the ICA in London.Organised by In the City - the theme of the conference was ARE YOU CONTENT?The context of the event: Media industries are grappling with new opportunities - and threats ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Advertising, Broadcast, Culture, Darwin, Economics, Engagement Research, Events, Marketing, Media, Social Networks, Society, Trends, Web/Tech
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Posted in: 7th Mass Media, Advertising, Broadcast, Culture, Darwin, Economics, Engagement Research, Events, Marketing, Media, Social Networks, Society, Trends, Web/Tech
whose media is it?
Wednesday, May 25th, 2005Adriana Cronin Lucas at the Big Blog Company posts about mobile operator 3's new moblogging service3, the UK's first video mobile network, announced the first mobile blogging service Its another halting step from mass media ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Convergence, Generation C, Marketing, Messaging, Participation, Social Networks, Web/Tech
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Posted in: 7th Mass Media, Convergence, Generation C, Marketing, Messaging, Participation, Social Networks, Web/Tech
Alan speaks to OgilvyOne in Barcelona
Sunday, May 15th, 2005 Last Thursday, I gave a speech to 60+ senior members of OgilvyOne in Barcelona. Thank you OgilvyOne for inviting me. Of course, I was talking about our book Communities Dominate Brands and the converging issues that are forcing businesses ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Advertising, Books, Broadcast, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Mobile, Events, Gaming, Generation C, iPTV, Marketing, Media, Mobile, Music, Networks, News, Newspapers, Participation, Philosophy, Politics, Quotes, Social Networks, Society, Strategy, Trends, Web/Tech, Weblogs
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Posted in: 7th Mass Media, Advertising, Books, Broadcast, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Engagement Mobile, Events, Gaming, Generation C, iPTV, Marketing, Media, Mobile, Music, Networks, News, Newspapers, Participation, Philosophy, Politics, Quotes, Social Networks, Society, Strategy, Trends, Web/Tech, Weblogs
Communities Dominate Brands [2]
Tuesday, April 26th, 2005In mobile technology weblog- Tomi Ahonen is interviewedQ. If you had to summarise the key message in your new book, Communities Dominate Brands, what would it be? A. The digitally connected and empowered customer-community ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Books, Convergence, Culture, Darwin, Engagement Marketing, Engagement Mobile, Generation C, Marketing, Media, Mobile, Networks, Participation, Social Networks, Society, Trends
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Posted in: 7th Mass Media, Books, Convergence, Culture, Darwin, Engagement Marketing, Engagement Mobile, Generation C, Marketing, Media, Mobile, Networks, Participation, Social Networks, Society, Trends
Admen failing to engage
Tuesday, April 26th, 2005Published in the media section of the Guardian yesterdayJim Hytner's article on how difficult it is for marketeers to reach consumers raises several interesting points (When the message doesn't get through , April 18) but could ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Advertising, Convergence, Culture, Engagement Marketing, Marketing, Media, Mobile, Participation
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Posted in: 7th Mass Media, Advertising, Convergence, Culture, Engagement Marketing, Marketing, Media, Mobile, Participation
Mobile world’s ‘connected community’ presents advertisers with a new challenge
Sunday, April 24th, 2005The publication of our letter in the Financial times on Thursday April 21. Tomi and I were responding to the article that had run in the FT "TV under threat". This is what we had to saySir, Your editorial "TV ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Advertising, Broadcast, Convergence, Culture, Darwin, Distribution, Marketing, Media, Mobile, Networks, Philosophy, Society, Strategy, Trends, Web/Tech
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U2 – communities – world poverty – texting
Friday, April 15th, 2005Related to our recent post on mobile phones and TV - speed of information - connection to networks - communities forming around issues etc. Rory Treffiletti of mediapost watched Bono embrace the digital age to bring ... Ratings: (No Ratings Yet)
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Posted in: 7th Mass Media, Culture, Engagement Mobile, Ethics, Events, Generation C, Mobile, Participation, Trends
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Listen to Alan at SXSW
