Alan Moore and Gerd Leonhard March 1st Webinar
Sunday, February 28th, 2010 Tomorrow, March 1st Gerd and I are running the first of many sessions on Thriving Commercially in the Networked Society I posted about it (here). So a couple of films made by our friends at Freedom Lab that outline how Gerd and ...
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Mobile my remote control for life: destination Japan
Sunday, February 28th, 2010 It never ceases to amaze me that people, some people, refuse to accept that Japan has much to teach us in terms of how to market successfully, create killer advertising campaigns and do other cool stuff in which he mobilee ...
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Posted in: 7th Mass Media, Advertising, Engagement Marketing, Engagement Mobile, Gaming, Generation C, Marketing, Media, Mobile, Trends, iPhone
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Posted in: 7th Mass Media, Advertising, Engagement Marketing, Engagement Mobile, Gaming, Generation C, Marketing, Media, Mobile, Trends, iPhone
Legal madness in Milan
Friday, February 26th, 2010 Its not Milan Daaaaaarling this time. Just reading an editorial in the analogue version of the Guardian. On Wednesday, a Milanese court convicted three Google executives of violating privacy and gave them six-month suspended sentences. This is an analogue verdict in a ...
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Posted in: Engagement Civil Society, Generation C, Government & Politics, Law, Web/Tech
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Posted in: Engagement Civil Society, Generation C, Government & Politics, Law, Web/Tech
Coalition of the willing
Thursday, February 25th, 2010 Coalition of The Willing’ is a film that discusses how we can use new internet technologies to leverage the powers of activists, experts, and ordinary citizens in collaborative ventures to combat climate change. Through analyses of swarm activity and social ...
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Posted in: Citizen journalism, Convergence, Culture, Engagement Civil Society, Engagement Organisations, Film, Generation C, Government & Politics, Green tech, Participation, Society, Trends
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Posted in: Citizen journalism, Convergence, Culture, Engagement Civil Society, Engagement Organisations, Film, Generation C, Government & Politics, Green tech, Participation, Society, Trends
The Grateful Dead invented freemium
Wednesday, February 24th, 2010 According to John Naughton Now spool forward again to today, when the angst du jour is how to get people to pay for online "content". Once again, the most perceptive insight may come from the music business – specifically from an ...
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Posted in: Engagement Marketing
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Tohato – one of the greats of engagement marketing on mobile
Tuesday, February 23rd, 2010 Perhaps one of the most innovative FMCG launches anywhere - whilst others think that Buy One Get Free will suffice, Oh Well. Tomi Ahonen, my co-author of Communities Dominate Brands provides insight into the mechanics and success of the launch. And ...
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Posted in: 7th Mass Media, Advertising, Engagement Marketing, Engagement Mobile, Generation C, Marketing, Media, Mobile, Participation, Uncategorized
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Posted in: 7th Mass Media, Advertising, Engagement Marketing, Engagement Mobile, Generation C, Marketing, Media, Mobile, Participation, Uncategorized
Advice for entrepreneurs
Monday, February 22nd, 2010 Address pain points in society to do good and do better Entrepreneurs looking for growth opportunities should begin by identifying 'pain points' in society, say INSEAD Professor Subi Rangan and Shantanu Prakash, the founder of Indian educational company, ...Book review: monkeys with typewriters
Sunday, February 21st, 2010 A year or so ago, I get a call from a lady called Jemima Gibbons who wanted to meet me to discuss how one went about writing a book - so we meet up in my favourite haunt at RIBA ...
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Posted in: Books, Engagement Marketing, Engagement Organisations, Engagement Research
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Posted in: Books, Engagement Marketing, Engagement Organisations, Engagement Research
Grow VC the Kiva of tech start ups
Tuesday, February 16th, 2010 I am proud to introduce Grow VC which has some great heritage behind it. Not only the creators but also projects like Kiva, Artistshare, Galaxy zoo and Local Motors (More on networked economics). Here is the context, 80% of the growth ...
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Posted in: Alan Moore Speaking, Convergence, Culture, Darwin, Economics, Engagement Marketing, Engagement Organisations, Engagement Sciences, Generation C, Green tech, Marketing, Networks, Participation, Strategy, Trends, Web/Tech
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Posted in: Alan Moore Speaking, Convergence, Culture, Darwin, Economics, Engagement Marketing, Engagement Organisations, Engagement Sciences, Generation C, Green tech, Marketing, Networks, Participation, Strategy, Trends, Web/Tech
Online seminar with Gerd Leonhard and Alan Moore
Tuesday, February 16th, 2010 Thriving commercially in social media and the networked society: An interactive seminar with Gerd Leonhard and Alan Moore On March 1st Gerd and I will be running an interactive online seminar. (more information here) We felt our combined capability and insight ...
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Posted in: Alan Moore Speaking
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Posted in: Alan Moore Speaking
