Squaring up to the networked society
November 20th, 2009Right on the heels of Foursquare’s API release, the location-based mobile application and game is announcing another big rollout to cities across the world. Just one month after releasing Foursquare (
) to 15 new cities in the US and Canada, Foursquare is ready to bring their highly addictive game and business-friendly service to 50 more cities. That’s actually twice as many cities as the service was in before today, bringing the total to 100 different cities worldwide.
Never heard of Foursqaure? Here you go. This is all part of the new rules for customer engagement the journey to co-creation, and shared collective experience and joy. What are the lessons for brands in the 21st Century I wonder?
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Loading ...Posted in: Data, Engagement Marketing, Engagement Mobile, Gaming, Generation C, Link Economy, Marketing, Media, Mobile, Participation, Society, Trends
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