2009 July | SMLXL - Engagement Marketing and Communication principles from Alan Moore

Archive for July, 2009

Education in augmented reality

Friday, July 31st, 2009 I found this film whilst reading the post 11 industries that will be redefined with augmented reality And here's an article on education and AR Slightly different from AR but connected to the education theme is a post Henry Jenkins made in ...

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Posted in: Education, Engagement Education, Gaming, Generation C, Media, Participation, Society, Trends, Virtual Worlds, Web/Tech

A people will only be free when they control their own communications

Thursday, July 30th, 2009 The Guardian writes In the first of our Activate videos, Gerry Jackson, founder and director of SW Radio Africa, delivers a powerful and humbling presentation on the difficulties of providing independent information to a country stripped of its most fundamental freedoms. ...

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397 views
Posted in: Citizen journalism, Culture, Engagement Civil Society, Engagement Education, Engagement Politics, Ethics, Government & Politics, Health, Identity, Media, Mobile, Participation, Politics, Society, Web/Tech

The digital elixir of commerce

Thursday, July 30th, 2009 The consultancy kzero.co.uk reports that membership of virtual worlds grew by 39% in the second quarter of 2009 to an estimated 579 million. Not all these members are active but I can't think of anything, anywhere, that has grown so ...

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839 views
Posted in: Uncategorized

True knowledge in the semantic network

Thursday, July 30th, 2009 Rennee Blodgett writes about her recent visit to Cambridge and interviews the CEO of True Knowledge True Knowledge improves the experience of finding known facts on the Web. Think: semantic search. Their first service–the True Knowledge Answer Engine–is a major step ...

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883 views
Posted in: Advertising, Convergence, Data, Distribution, Economics, Engagement Marketing, Engagement Mobile, Ethics, Generation C, Identity, Law, Marketing, Media, Mobile, Search Econmics, Social Marketing Intelligence, Trends, Web/Tech

The intimacy of Blyk

Thursday, July 30th, 2009 Over the course of the past week Blyk has evolved from its standalone MVNO status, to integrating with mobile operators, eventually across the world. Bringing with it the knowledge and insight of how to effectively use the mobile platform for ...

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738 views
Posted in: 7th Mass Media, Advertising, Convergence, Data, Economics, Engagement Marketing, Engagement Mobile, Generation C, Marketing, Media, Mobile, Strategy, Trends, iPhone

Kindle & 1984

Tuesday, July 28th, 2009 Jamias Cascio brings his own dimension to the Amazon Kindle story - he writes Now, as I've mentioned a few times, I have a Kindle. I'm reasonably happy with it, and I bought it with open eyes about the implications of ...

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368 views
Posted in: Uncategorized

Digital Britain loses the plot

Monday, July 27th, 2009 Recently a conference took place to discuss Lord Carters report on Digital Britain A while ago I asked David Bollier who had worked with the Aspen Institute for 15 years to help draft a response to the Digital Britain report - ...

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648 views
Posted in: Broadcast, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Civil Society, Engagement Politics, Engagement Research, Ethics, Generation C, Government & Politics, Identity, Law, Marketing, Media, Mobile, Networks, Participation, Politics, Society, Strategy, Television, Trends, Web/Tech

television channels are history

Monday, July 27th, 2009 says Time Berners Lee The man credited with creating the web says that television channels will be history and that the internet should be able to offer a random access library of anything that has ever been broadcast. Twenty years after ...

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580 views
Posted in: Advertising, Broadcast, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Engagement Civil Society, Engagement Marketing, Engagement Mobile, Engagement Research, Generation C, Law, Marketing, Media, Mobile, Participation, Society, Strategy, Television, Trends, Web/Tech

The data flow wars on kindle

Monday, July 27th, 2009 I started writing about the dataflow wars on 1st May 2008 and updated that idea several times subsequently thereafter. John Naughton brings to our attention Amazon's terms of service for its Kindle, comparing such terms as just the same as George ...

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434 views
Posted in: Advertising, Books, Data, Ethics, Generation C, Government & Politics, Identity, Marketing, Media, Trends, Web/Tech

Only connect

Monday, July 27th, 2009 Was the dictum of E.M. Forster - and this is something that technologies of cooperation enable us to do in powerful ways, that create in the process; deeper context and greater meaning in those rapid-fire communications. Outside of the essays, long ...

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