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Archive for February, 2008

Gates sees accelerated decline of traditional media’s ad model

Friday, February 29th, 2008 Microsoft thinks the advertising business model for traditional media those venues where advertisers still channel most of their spending will fall apart faster in the coming five years as the kind of interactive, targeted advertising that is defining the Web ...
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219 views
Posted in: 7th Mass Media, Advertising, Convergence, Distribution, Economics, Media, News, Trends, Web/Tech

How do you re-build the social fabric of towns and cities??

Friday, February 29th, 2008 Asks Strategy and business Business leaders are increasingly aware that the health of their enterprise is intimately connected with the health of the communities where they operate. As employers, they sometimes find themselves drawn in to help ...
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198 views
Posted in: Culture, Engagement Marketing, Ethics, Participation, Social Networks, Society

Libraries of the future

Friday, February 29th, 2008 Interesting ramble into the user centered library Here The discussion centers around how to make libraries more relevant, to attract and engage their users, to be user centric not process centric
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214 views
Posted in: Convergence, Culture, Distribution, Engagement Marketing, Social Networks, Society, Web/Tech

Accountability and the modern state

Thursday, February 28th, 2008 On Monday this week I sat down with Euan Semple to discuss a project that I have in mind. It centered around the concept of Engagement as a bigger idea beyond marketing communications. How could we evolve to be more ...
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254 views
Posted in: Culture, Ethics, Generation C, Government & Politics, Philosophy, Quotes, Society

Mobile applications: a new story of evolution

Wednesday, February 27th, 2008 The business of making native apps for mobile devices is dying, crushed by a fragmented market and restrictive business practices. The problems are so bad that the mobile web, despite its many technical drawbacks, is now a better ...
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213 views
Posted in: 7th Mass Media, Convergence, Darwin, Distribution, Economics, Mobile, Trends, Web/Tech

Joseph Pine 2 talks about the experience economy and also the 7th Mass Media

Wednesday, February 27th, 2008 Joseph Pine speech at Mobile Monday Amsterdam Pine argues says is the universe is a trinity of; time, space, and matter. Manuel Castells says that this linear process has been inverted. Time is condensed and stretched. Past, present and future ...
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228 views
Posted in: 7th Mass Media, Convergence, Culture, Distribution, Economics, Engagement Marketing, Generation C, Media, Participation, Social Networks, Virtual Worlds, Web/Tech

The Engaged Learning Community

Wednesday, February 27th, 2008 The Horizon Report examines emerging technologies that could/will play a major role in transforming education. Educational uses of the two topics on the far-term horizon, collective intelligence and social operating systems, are understandably rarer; however, there are ...
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235 views
Posted in: Convergence, Culture, Education, Engagement Marketing, Generation C, Participation, Social Networks, Society, Web/Tech

Regional Press Owners Need to Get with the Beat: Intelligence

Monday, February 25th, 2008 Posts Roy Greenslade referencing a Paul Bradshaw post Local news is changing - but not fast enough As the digital revolution moves forward are regional newspapers moving fast enough to appeal to online audiences? That's ...
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209 views
Posted in: 7th Mass Media, Advertising, Citizen journalism, Convergence, Culture, Darwin, Economics, Engagement Marketing, Media, Newspapers, Participation, Social Networks, Society, Web/Tech

Hollywood does its best to ignore the Internet

Monday, February 25th, 2008 My jaw dropped when I read this in the Economist - There will be blood IN 1948, when only one in ten Americans had seen a TV, Time magazine sized up the new medium. Its quiz shows, ...
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217 views
Posted in: Convergence, Distribution, Economics, Film, Media, Trends, Web/Tech

The advertising agency of the future: Or the day the music died. Welcome to the iMedia Summit

Sunday, February 24th, 2008 A long long time I can still remember how the music used to make me smile and I if I had my chance that I could make those people dance and maybe they'd be happy for a ...
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304 views
Posted in: 7th Mass Media, Advertising, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Ethics, Events, Generation C, Media, News, Philosophy, Strategy, Travel, Web/Tech
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