2007 February | SMLXL - Engagement Marketing and Communication principles from Alan Moore

Archive for February, 2007

GM, Ford and Chyrsler suffer business myopia

Wednesday, February 28th, 2007 If your culture insulates departments from creative destruction, discourages risk-taking, and thus resists bringing customers into company decision-making, then your organization faces huge problems. The Wall Street Journal reports that AutoNation wants General Motors, Ford, and Chrysler to work ...

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Posted in: Darwin, Engagement Marketing, Marketing, Participation, Strategy, Trends

Engagement, technology, hybrid, media & advertising

Monday, February 26th, 2007 I am in Helsinki today prepping for a few days of intensive action. Currently I am working on developing a hybrid technology platform that has the words Engagement, Technology, Hybrid, Media and Advertising linked together. It is truly an exciting time. [caption id="attachment_3416" ...

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Posted in: Convergence, Darwin, Data, Distribution, Economics, Generation C, Link Economy, Marketing, Media, Networks, Search Econmics, Strategy, Trends, Web/Tech

Before mash gets smashed…

Sunday, February 25th, 2007 Was an old advertising slogan which came to mind when reading this post. Oracle and IBM roll out business-oriented products that raise the profile of this Web 2.0 technology. This event will be seen as historic, the nitroglycerine in ...

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Posted in: 7th Mass Media, Convergence, Culture, Darwin, Economics, Engagement Marketing, Engagement Mobile, Marketing, Media, Mobile, Strategy, Trends, Web/Tech

People, your music station awaits?

Saturday, February 24th, 2007 A group of British entrepreneurs who made millions in the dotcom era are taking on the might of Apple and its eagerly awaited iPhone with a new mobile music service which gives fans access to more than 1m tracks ...

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Posted in: 7th Mass Media, Convergence, Engagement Mobile, Trends, Web/Tech, iPhone

Business mashups: in the Y of convergence

Saturday, February 24th, 2007 Tomi has a fascinating theory about the Y of convergence. The white heat of data, media and mobile + internet. Disintermediating the old and creating the new media and business platforms of our world Something I will be talking about in ...

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Posted in: Trends

Trust and transparency: a survival guide

Friday, February 23rd, 2007 I think of social networking as leading the customers to us in a form that allows them to transparently communicate with us, I think this is incumbent for all of us to provide if we are going to survive ...

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Posted in: Engagement Marketing, Engagement Organisations, Ethics, Generation C, Government & Politics, Law, Marketing, Quotes, Society, Strategy, Trends

The open society and the one web

Friday, February 23rd, 2007 Judy Breck writing at her blog mentions Tim-Berners Lee. She writes When the biographers look back on our times and the hype of contemporariness has faded Tim Berners-Lee will be recalled as one of the great ones. He will ...

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Posted in: 7th Mass Media, Convergence, Economics, Engagement Marketing, Engagement Mobile, Generation C, Link Economy, Marketing, Media, Networks, Strategy, Trends, Web/Tech, iPhone

Muslim identity and the media

Tuesday, February 20th, 2007 Has today global ramifications. Here is a thought piece The importance of media for shaping the policies of the State on the one hand, and the public opinion on the other–neither can neither be denied nor be disputed. According ...

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Posted in: Culture, Education, Engagement Civil Society, Engagement Education, Ethics, Film, Government & Politics, Media, Society, Trends

Keeping up with the 2.0 Jones’s

Tuesday, February 20th, 2007 Wanna keep up with the digital Jones's, well the web 2.0 space is virtually exploding, excuse the pun. But whose doing what? And why is that important? Well it you could do a lot worse than go and have a ...

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Posted in: Convergence, Culture, Darwin, Search Econmics, Strategy, Trends, Web/Tech

Harnessing collective intelligence

Sunday, February 18th, 2007 Its amazing, when I think about it. Tomi and I wrote CDB the winter of 2004 and published in 2005. Whoever thought that such breakthrough case histories such as OhmyNews, perhaps the first in citizen journalism and the first in indicating ...

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Posted in: Convergence, Culture, Darwin, Engagement Marketing, Engagement Organisations, Generation C, Participation, Trends