Archive for March, 2006

The contexualisation of brands by communities

Wednesday, March 8th, 2006This review of our book - (always great that someone is reading us). Meant a great deal to Tomi and I, as its diamond drilling down into our theories was so well done.Rob Kleine at Digito Society says ...

Communities Contexulalize Brands

Tuesday, March 7th, 2006This review of our book - (always great that someone is reading us). Meant a great deal to Tomi and I, as its diamond drilling down into our theories was so well done.Rob Kleine at Digito Society says ...

The Myth of Branded content

Tuesday, March 7th, 2006(UPDATE 8.3.2006: We have now two other postings that are very closely related. In addition to this posting by Alan Moore, I wrote about what Network Karaoke was, in If You Thought Idol was Big on TV. And I did ...

Life is local but local newspapers feels the heat

Monday, March 6th, 2006Dailies take another hit close to home. The savage uniformity of falling sales, plus the threat of the internet, is ringing alarm bellsTomi and I write about the challenges facing newspapers in our book at some length.Its a shame that ...

At last a chance for every child

Sunday, March 5th, 2006That is if the Labour back benchers don't scupper a vision for education that is crying out for immediate attention.As Will Hutton passionately argues in the Observer today At last, a chance for every child. Tony Blair's plans ...

Information flows the life force of communities

Saturday, March 4th, 2006All roads lead back to Finland. No seriously they do, C'mon I am not joking.As my close friends and colleagues know, I am an honoury Finn ( I hear the Swedes groan )So why do all roads lead back to ...

Communication, Community, Communion

Saturday, March 4th, 2006A thought for the day, where does the word Communication come from? What is its etymology?Communication = Community = CommunionComing together for a common purpose.Sharing together and transcending together

Rethink the basis of communication

Wednesday, March 1st, 2006I am here in Barcelona to speak tomorrow at The Spanish Marketing Society's 80th Anniversary eventrethink the basis of communicationI've done quite a bit of thinking and hope I can deliver for my audience.I am sharing the stage with ...

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