News from the front line
Friday, August 19th, 2005 Wired Magazine have done a great piece on US soldiers blogging from the front line in Iraq. This excerpt from the piece The blogs of War by Sgt Missick whose blog is A Line in the Sand ...First Massive Multi Player 3G Wireless Game
Thursday, August 18th, 2005 Hong Kong based Artificial Life, Inc. announced the upcoming release of its first massive multi player 3G mobile game. The new game is based in its style and core functionality on the Company's award winning v-girl? and virtual ...
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Posted in: 7th Mass Media, Convergence, Culture, Engagement Marketing, Gaming, Generation C, Media, Mobile, Trends
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Posted in: 7th Mass Media, Convergence, Culture, Engagement Marketing, Gaming, Generation C, Media, Mobile, Trends
Winning with customers
Wednesday, August 17th, 2005 From Professor Jenkins report on integrated marketing communications Winning with Customers There are many studies of management performance and numerous systems of quality, including EFQM, Malcolm Baldridge and the ISO 9000 series. The integrated Marketing methodology draws on ...Living in a consumers republic
Tuesday, August 16th, 2005 I came across an interesting book this week by Lizabeth Cohen - Mumford Jones Professor of American Studies, Dept. History Harvard University. Entitled A Consumers' Republic: The Politics of Mass Consumption in Postwar America Cohen explains: What I discovered ...Living in a consumers republic
Tuesday, August 16th, 2005 I came across an interesting book this week by Lizabeth Cohen - Mumford Jones Professor of American Studies, Dept. History Harvard University. Entitled A Consumers' Republic: The Politics of Mass Consumption in Postwar America Cohen explains: What I discovered was ...
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Posted in: Advertising, Culture, Economics, Society, Trends
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Posted in: Advertising, Culture, Economics, Society, Trends
Into the Darknet
Friday, August 12th, 2005 I am just in the process of finishing Darknet Which I would strongly recommend to anyone that is interested in how communities, and peer-to-peer networks are changing the structural nature of how we consume content, and how big ...
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Posted in: Books, Convergence, Culture, Darwin, Distribution, Economics, Ethics, Generation C, Philosophy, Social Networks, Trends, Web/Tech
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Posted in: Books, Convergence, Culture, Darwin, Distribution, Economics, Ethics, Generation C, Philosophy, Social Networks, Trends, Web/Tech
Into the Darknet
Friday, August 12th, 2005 I am just in the process of finishing Darknet Which I would strongly recommend to anyone that is interested in how communities, and peer-to-peer networks are changing the structural nature of how we consume content, and how big ...23 reasons why the future of work will be more collaborative
Saturday, August 6th, 2005 The Future of work have delivered an interesting theses on why and how the future of our working lives will be different from today . Go and have a read of the whole blog if you are interested but here ...
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Posted in: Engagement Marketing
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Posted in: Engagement Marketing
Customer Advocacy: A new era in marketing
Thursday, August 4th, 2005 Glen Urban , I believe has made an important contribution of the field of marketing research, and has had an influence on the writing of our book and the work we do at SMLXL . It seems from our ...
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Posted in: Engagement Marketing
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Posted in: Engagement Marketing
Wal-Mart’s dotcom strategy:
Thursday, August 4th, 2005 Tuesday June 7th I was sitting have a perusal of the Financial Times and happened upon an item about Wal-mart and how it is successfully linking online and offline by concentrating on existing customers. These are the six key elements to ...
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Posted in: Advertising, Engagement Marketing, Marketing, Media, Strategy, Web/Tech
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Posted in: Advertising, Engagement Marketing, Marketing, Media, Strategy, Web/Tech
