eBay Supplements Income for One and a Half Million US Entrepreneurs
Tuesday, July 26th, 2005 According to a new survey conducted by eBay, entrepreneurs in record numbers are setting up shop on eBay. More than 724,000 Americans report that eBay is their primary or secondary source of income. In addition to these ...Alan & Mark Earls in conversation
Tuesday, July 26th, 2005 Mark Earls from Ogilvy and I had an interesting debate last night organised by the IPA . And my thanks must go to Isabella von Bulow and Rory Sutherland for organising and promoting the event. Lots of interesting dialogue ...Alan + Mark in Engaged Conversation
Tuesday, July 26th, 2005 Mark Earls from Ogilvy and I had an interesting debate last night organised by the IPA. And my thanks must go to Isabella von Bulow and Rory Sutherland for organising and promoting the event. Lots of interesting dialogue and ...
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Posted in: Advertising, Engagement Marketing, Events, News
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Posted in: Advertising, Engagement Marketing, Events, News
The keys to the Kingdom are mine. How digitalisation put the ‘me’ into media
Friday, July 22nd, 2005 Ed Richards, Senior partner strategy & Market Development at OfCom talking at the Westminster media forum had some very interesting things to say, about the evolving nature of media and communications . Ed Richards says: The traditional means of ...
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Posted in: Advertising, Books, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Generation C, Government & Politics, Law, Marketing, Media, Mobile, Networks, Participation, Quotes, Social Networks, Society, Strategy, Trends, Web/Tech, Weblogs, iPTV
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Posted in: Advertising, Books, Citizen journalism, Convergence, Culture, Darwin, Distribution, Economics, Generation C, Government & Politics, Law, Marketing, Media, Mobile, Networks, Participation, Quotes, Social Networks, Society, Strategy, Trends, Web/Tech, Weblogs, iPTV
Why is traditional marketing adversarial?
Friday, July 22nd, 2005 From Real Media Riffs , a bit of deep thinking and common sense. If consumers figure out a way around advertising, advertisers must therefore find a way back in front of them. The only problem is it is a ...
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Posted in: Advertising, Culture, Darwin, Engagement Marketing, Ethics, Generation C, Marketing, Participation, Philosophy, Society, Strategy, Trends
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Posted in: Advertising, Culture, Darwin, Engagement Marketing, Ethics, Generation C, Marketing, Participation, Philosophy, Society, Strategy, Trends
Metrics and engagement
Friday, July 22nd, 2005 An interesting little ditty from mediapost . I had to laugh when I read this because, on the one hand you have the word 'engagement', then you then have the word 'impact' next to it. Engagement impact - sounds......hmmm I thought ...
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Posted in: Advertising, Economics, Engagement Marketing, Marketing, Media
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Posted in: Advertising, Economics, Engagement Marketing, Marketing, Media
Consumers are doing it for themselves
Wednesday, July 20th, 2005 The IPA have very kindly invited me to speak at an event on Monday 25th July 2005 with the esteemed Mark Earls - Head of Planning and Strategy at Ogilvy. We will be at Rootstein Hopkins Space, London College of Fashion, ...‘Consumers are doing it for themselves!’
Wednesday, July 20th, 2005 The IPA have very kindly invited me to speak at an event on Monday 25th July 2005 with the esteemed Mark Earls - Head of Planning and Strategy at Ogilvy. We will be at Rootstein Hopkins Space, London College of Fashion, 20 ...
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Posted in: Advertising, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Events
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Posted in: Advertising, Convergence, Culture, Darwin, Distribution, Economics, Engagement Marketing, Events
Dell Hell
Tuesday, July 19th, 2005 I read about Jeff Jarvis's Dell Hell the other day... Adriana has blogged about it over at Media influencer Adriana says Yesterday, I waded through Jeff Jarvis's record of his experiences with a new Dell laptop that ...
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Posted in: Engagement Marketing
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Dell’s Hell when Communities Dominate Brands
Tuesday, July 19th, 2005 I read about Jeff Jarvis's Dell Hell the other day... Adriana has blogged about it over at Media influencer Adriana says Yesterday, I waded through Jeff Jarvis's record of his experiences with a new Dell laptop that is ...
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Posted in: Convergence, Culture, Darwin, Engagement Marketing, Generation C, Marketing, Networks, Participation, Social Networks, Trends, Weblogs
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Posted in: Convergence, Culture, Darwin, Engagement Marketing, Generation C, Marketing, Networks, Participation, Social Networks, Trends, Weblogs
